Search Engine Weblog
Tuesday, April 3rd, 2007Optimizing for Local Search in the US and Canada
© Danard Vincente Tactics for improving your rating in local search abound. But you can study the webpages in your locality with the highest Google rank to see what they're doing all you want and, at the end of the day, you're still in Google - a huge search database where you're page is never much more than a pin prick of light in a dark night. Ultimately, optimizing for local search in the US and Canada means targeting your attention on more focused … [Link]
Search Engine Marketing Software? Lots of Choices
© Danard Vincente Search engine marketing software is experiencing a cycle of real growth at the moment, with a huge number of products now out there for customers to choose from. How do you find the right one? One anonymous blogger recently said this about making a decision:In order to understand this diversity in the real context of the marketer's needs, we ought to mention the essential factors that keep search engine marketing functional in the first place: web page ranking, advertising, keyword optimization, … [Link]
From Cheap Flyers to Cyberspace: The Digital World Integrates with Real Life
Have you seen the television ad about the kid that lost her puppy? Advertising today is often so creative and clever that everyone remembers the commercial, but no one remembers what was being promoted by the commercial. I can't remember what this TV commercial was trying to sell. But I remember the little girl and the lost puppy. Here's the scene: A very sad little girl is putting up cheap flyers of her lost puppy around town. A college student is touched by … [Link]
From Flyers to Cyberspace: The Digital World Integrates with Real Life
Have you seen the television ad about the kid that lost her puppy? Advertising today is often so creative and clever that everyone remembers the commercial, but no one remembers what was being promoted by the commercial. I can't remember what this TV commercial was trying to sell. But I remember the little girl and the lost puppy. Here's the scene: A very sad little girl is putting up cheap flyers of her lost puppy around town. A college student is touched by … [Link]
Seen that? - Yahoo Farechase - Cheap travel search engine
Yahoo Farechase - Cheap travel search engine The Search Engine Weblog Yahoo! Recently launched its web-based travel search engine called FareChase. This search engine is designed to help you locate the best airfares and hotel rates on the Internet. I … [Link]
Seen that? - No to Google's Chinese name Guge
No to Google's Chinese name Guge The Search Engine Weblog No to google's Chinese name "guge" is the cry of a group of chinese fans of google. They created a site called noguge.com which is aimed as collecting suggestions on alternative … [Link]
Seen that? - Bulding Pages for Web Traffic
Bulding Pages for Web Traffic The Search Engine Weblog If you want to get more traffic to your site you have to follow certain principles. Building new web pages onto you site is one of the best ways to get more … [Link]
More on the Apple iPad
© nDevilTV Now that the dust has settle for Apple's announcement of it's new tablet computer, the iPad, it has become clear that the iPad has its distractors. Of course, that was predictable. The Geeks off the world either love Apple or hate it. But some of the complaints have merit… There are a number of featrues that this first iPad lacks. Michael Arrington compares the new iPad to a stone age tool on five features and concludes that the iPad has a touch … [Link]
For Sale: 10 Million Shares of Google
© Freedom To Marry A Securities and Exchange Commission says that Google co-founders Larry Page and Sergey Brin plan to steadily sell off up to 10 million shares of Google stock over the next five years. At today's prices, that about five and a half billion dollars worth of stock. Techcrunch brought the SEC filing to my attention. Technically, the sale would mean that Page and Brin no long had a controlling interest in Google.They would continue to be the largest shareholders, but … [Link]
Google's China Problem
WIRED managed back on January 12th to put the Google-China blow up in a concise little nutshell.Google has decided to stop censoring search results in China, after discovering that someone based in that country had attempted to hack into the e-mail accounts of human rights activists.The incredible amount of buzz and hype since then has made it hard to ignore the story. Imagethief had one of the best early pieces on it. I especially like their list of things we don't know — like how … [Link]
Seen that? - SEO Arsenal - Ranking Tools
SEO Arsenal - Ranking Tools The Search Engine Weblog If you have a website, I bet you wouldn't like your site to be ranked 1,000th or above in any search engine. Surprisingly, most website owners doesn't even know what rankings they … [Link]
Hallelujah: You Can Now Skip Vista
© Esparta Inc. recently ran a piece on how it is now possible to move straight from Windows XP to Windows 7 - and avoid the nightrmare that is called Vista. I have an XP PC and and XP laptop. About six months ago I got a new laptop through my work - loaded with Vista. Vista has some bugs. But the biggest issue was simpler. After years of relatively streamlined and linear upgrades, someone at Microsoft decided to diverge, become creative, and head … [Link]
Seen that? - 43 Domains: What Next for 43 Things?
43 Domains: What Next for 43 Things? The Search Engine Weblog This entry has been contributed by our favorite Creative Reporter - Pete Cashmore. Pete is an entrepreneur and internet expert. It looks like The Robot Co-op is on a roll. … [Link]
Flocking.me Search Tool Makes Twitter More Relevant
FriendFeed may be dead, but you can once again search the tweets of just the people you are following. The new service is called Flocking.me. MG Siegler over at TechCrunch explains it for us…Flocking.me works exactly as you'd expect. Once you authenticate yourself via OAuth, you're taken to your customized Flocking.me screen where the tweets of the people you follow are displayed. Front and center is a big search box where you can search and yes, it will return results of just the people you … [Link]
Community Engagement
© Red Rose Exile If you think the Internet is a giant billboard where you can put up pictures of the cars or clothes you have for sale so people can come look at the pictures and then rush down to your store, you're missing the point. The potential of the Internet resides in its ability to promote interaction and engagement. Retail sales may need less of that than websites, say, for community activism or for sharing recipes that are gluten free. But even business … [Link]
80legs: DIY Search Engine, for Free
You can now create our own webcrawler or search engine for free, using the services of 80legs, according to VentureBeat. While 80legs has been charging for its servies until now, it's decided to make a level of its services available for free.Why the change? In an email announcing the free service, 80legs says it discovered that many users were crawling less than 100,000 pages. Since the Houston company was charging $2 per 1 million pages crawled, plus $0.03 for every CPU hour used, it … [Link]
Keyword Research: Data, or Audience Engagement?
How do you decide on your keywords? Finding keywords used to be about audience engagement and interaction - back before the days when everyone SEO person carried around a list of their 25 favorite keyword tools in a shirt-pocket… Terry Van Horne had a piece reflecting on the difference between old and new SEO behavior with keywords.Before SEOs had a gazillion keyword research tools our only available sources for keyword discovery information were the audience, what we had between our ears, referrer logs (with … [Link]
Seen that? - Great Search Engine Ranking in Google Revealed
Great Search Engine Ranking in Google Revealed at The Search Engine Weblog This entry has been contributed by Creative ReporterM - Darren Yates. Darren is the owner of http://www.how-to-make-money-online.info.How many years have you registered your domain name for?Only one? This could raise a … [Link]
Seen that? - Google Search Engine Homepage
Google Search Engine Homepage at The Search Engine Weblog The Google Search Engine homepage is very simple and easy to use. It has a search box and a series of links that allow you to search: the world wide web, images, Groups, News … [Link]
Victoria Espinel Will See Full Senate Vote for Copyright Czar
Wired was among a number of news sources last week that reported on Victoria Espinel's progress throguh the U.S. Senate, where she is moving through the confirmation process and could soon become the first Copyright Czar.The Senate Judiciary Committee unanimously approved Victoria Espinel’s nomination Thursday, paving the way for a full Senate vote to confirm the nation’s first copyright czar. No Senate vote date was set immediately for a nominee who was applauded by both the “copyleft” and the “copyright.” Espinel is expected to have a … [Link]
Seen that? - Blogging Explained in Simple Terms
Blogging Explained in Simple Terms at The Search Engine Weblog By now, if you haven't heard of Blogging, you must be in a coma, seldom watch or listen to the news, or never use the internet. Bloggers are the newest and most popular … [Link]
Seen that? - New AOL Homepage Launched
New AOL Homepage Launched at The Search Engine Weblog Aol has launched a brand-new layout to their site…it's really nice! It definitely has more of a portal fee, in the Yahoo! vein. Lot's of interesting tools like weather, AOL Radio, and the AOL … [Link]
Twitter Becoming a Malware Source
Wired Threat Level ran a piece this week about how malware is becoming a growing threat in the URL's that get posted on Twitter.As many as one in every 500 web addresses posted on Twitter lead to sites hosting malware, according to researchers at Kaspersky Labs who have deployed a tool that examines URLs circulating in tweets. The spread of malware is aided by the popular use of shortened URLs on Twitter, which generally hide the real website address from users before they click on a … [Link]
How Search Engines Judge Links
© Max Klingensmith Randfish had a good piece a while back on how search engine's decide the value of your links. Randfish looks in detail at what search engines are are doing with their link metrics at the moment. Top of the list is teh value of links from outside your domain.As you've likely noticed, search engines have become more and more dependent on metrics about an entire domain, rather than just an individual page. It's why you'll see new pages or those with very few links … [Link]
Could YouTube Finally Find a Way to Monitize the Site?
TechCrunch noted as a few days ago that YouTube could be on the way to monitizing its billion-video online library in the near future. How do they know? Google says so…YouTube is on the path to profitability in the “not-too-distant future,” Google reiterated today during its third quarter earnings call. And while that may sounds all well and good, they actually had some more specific impressive numbers to back it up.The article outlines a rosey advertising picture and new (or renewed) relationships with music producers. Google … [Link]
Making AJAX Crawlable
© Dmitry Baranovskiy Google has released a proposal to make AJAX crawlable - and if it works, it would mean bringing tens of thousands of current websites not currently indexed by Google (or most other search engines) into search engine results and it would mean profound changes to the way websites are designed, since web designers would be free to use AJAX without worrying about search rankings suffering. AJAX stands for asynchronous JavaScript and XML. In the words of Wikipedia it "is a group of interrelated web … [Link]
Strands eCommerce Recommender Can Help Your Business Grow
© Fosforix If you're ready to move to the next level in online retailing, a good next step is a retail recommender widget. It's a simple idea. People come to your web site to buy a product. How do you get them to buy two products? Or (better yet) three? The answer is that you use a recommendation engine to point your web site visitors to other products they might reasonably be interested in. Strands employs behavioral targeting to decide what other products your customers might … [Link]
Seen that? - Google Sandbox - Myth or Reality
Google Sandbox - Myth or Reality at The Search Engine Weblog Everybody keeps going on and on about the Google Sandbox. While it does take some time to get a new site listed, I have had particually good luck with getting my last … [Link]
Seen that? - Finding Super Affiliates
Finding Super Affiliates at The Search Engine Weblog Everyone always talks about "super affiliates" like they are some alien species that were put o… [Link]
Net Neutrality is Here - Almost
A number of sources (PC World, PC Magazine, V3, Mashable) have been covering the Obama Administration's announcement that it would work to establish net neutrality as government policy. Mashable describes the camps for and against net neutrality:It wasn't that long ago when Net Neutrality was the hottest topic on the web. It's the principle that says that broadband and Internet service providers should treat all Internet traffic the same, regardless of its source. On one side of the debate are Google(), Yahoo, and the major Internet giants … [Link]
FitForCommerce Brings eCommerce Solutions to You
Today, no business goes far without at least considering ecommerce. So where can you find ecommerce answers for your business? A huge number of companies and consultants out there today will gladly offer you ecommerce software and then pretend to have provided you with solutions. But they usually don't provide you with an ecommerce strategy. FitForCommerce stands out because they provide both software and strategies. FitForCommerce is a consulting consortium that has the expertise and experience to make your website ready for ecommerce. They provide assistance … [Link]
Bing Takes 10% Market Share, Goes Visual
Search Engine Land reported yesterday that Microsoft's new Bing search engine has now climbed past a 10% market share for seach traffic. While that's a long way from Google's 65% market share, it's a new landmark for MIcrosoft - closing in on Yahoo's current 16% market share. In an effort to boost market share even more, Bing is introducing visual search (Mashable, TechCrunch). It isn't the first time we've talked about visual searching. We'll see how much further visual search boosts Bing ratings. © Diego_3336 [Link]
You Can Solve Your Marketing Problems with Manticore Technologies
Like so many marketplaces today, Search Engine Optimization is a competitive business. If you're looking for a forceful marketing solution to turn your marketing program into actual sales, you may be looking for Manticore Technology. For many businesses, the solution to their sales problems could be the powerful, easy to use marketing automation solutions offered by Manticore Technology. Their resources can make lead management a more fruitful process for your business. Wouldn't it be nice for your sales people to be able to make decisions with … [Link]
Manticore Technologies Is Your Marketing Solution
Like so many marketplaces today, Search Engine Optimization is a competitive business. If you're looking for a productive marketing solution that can help you turn your marketing efforts into actu… [Link]
Link Baiting: a Key to Building Traffic
Link Baiting: if you want to build traffic, it's an essential skill. SubmitEdge published a list of tips this week for attracting links. It's one of the better such lists I've come across. Tip number one? The "useful gadget" baiting strategy:If you offer a useful tool or gadget on your site, others will link to you to share the good news about your nifty invention. If you have a version with a widget so they can just add the button to their site, you can … [Link]
Yahoo-Microsoft Deal
A number of sources (BusinessWeek, Inc.com, Red Herring, HPost) commented on the Microsoft-Yahoo deal at the end of July. And now that the dust has settled… Don't everyone get too excited. The deal isn't that great for Yahoo and it may take as long as two years to come into full effect. A VC decribed the deal as Microsoft "doubling down" on search. Yahoo supposedly abandon's the search business and agrees to use Microsoft's Bing search engine on the front page of the Yahoo portal for … [Link]
Selling Domain Names
Can you make a living just selling domain names? BusinessWeek took a look at the business of buying and selling domain names recently.During the early years of the Internet, there was furious competition for web site domain names, accompanied by lawsuits and huge sums paid for well-known names. Last year the buying and selling of Web site domains amounted to a $77 million enterprise, says a recent study by Sedo.com, an international company that offers domain transfer and escrow services. At any given time, Sedo … [Link]
Time to Regulate SEO?
Congress is talking about reform and new regulations for the health insurance industry. We're discussing new regs for the venture capital industry. And the banking and credit card industry has seen a few new rules recently. TechCrunch seems to think that perhaps the time has come to regulate search engine marketing and the SEO industry, too. It's a fairly long piece and the rationale is based partly on Google's dominance of the industry.The situation we face today is unique. Due to Google's dominance - and the … [Link]
Is Yahoo Really Top Dog?
Search Engine Land pointed out something to me recently that I don't think much about… Google dominates the search engine market. Microsoft dominates the software market. And that's it, right? Not really. The truth is that in many ways Yahoo dominates the web with content and services. Whether it is maps or mail, sports or news, finances or entertainment Yahoo provides some of the best on the web. And as GigaOm points out, being the second most popular search engine is still pretty cool. © dannysullivan [Link]
Google Pushes the World Toward Cloud Computing with Its New Operating System
Michael Gray is looking forward to a Google operating system (despite his distrust of Google) because he's a fan of cloud computing. Everyone has covered the announcement of Google's coming operating system: Google Insider, BusinessWeek, Lifehacker, CNN - I could go on… The unofficial Google Operating System blog sums up the connection between the Chrome browser and the Chrome operating system:Google Chrome has always been a little more than a browser: it's optimized for running web applications, each tab runs as a separate process, the interface is … [Link]
NetworkingForPros.com Helps People Find You on the Web
© Aaron Gustafson I've been contributing over the last few months to the content of a vibrant and growing site that points toward the future of the Internet and has profound potential for users interested in search engines. The site is NetworkingForPros.com. When I look across the web at the moment, it's clear that the Internet of yesterday (static pages where you could find information and news) has been replaced by an interactive, social Internet that is about people instead of facts and figures. One of those people … [Link]
Explaining Page Rank
If you haven't seen the piece Matt Cutts did recently on page rank, you should take a look. Matt provides one of the best explanations of page rank I've ever read. After a good look at how to think about page rank, Matt walks through a Q&A that touches on the differece between dofollow and nofollow links, how Google has tinkered with the process fo calculating page rank, and page rank sculpting…Q: Does this mean "PageRank sculpting" (trying to change how PageRank flows within your site … [Link]
Googling Twitter?
© szlea Everyone (VentureBeat, Mashable, the Blog Herald) seems to think that Google will soon have a search Twitter function.Google is definitely collecting data on the web every second these days so the question is when, not if, Google will come out with its own microblogging search engine to compete with Twitter. Google is now preparing to launch a way to index and rank content from services like Twitter, according to the blog Google Operating System.Twitter has it's own search engine, of course. Google has pointed … [Link]
The Philoneist Tells You Who's Behind that Domain, and More…
© chrisdlugosz A new domain you've discovered is offering a variety of Web hosting services and you're wondering who's behind the site and whether its bandwidth will adequately serve your clients. Where do you go to find out? With the influence of the Web growing, transparency has become a major concern on the Internet. The ability to find out just exactly who is behind a particular website has become important. And being able to find important facts about a web domain (like revenue, traffic patterns, and speed, … [Link]
Creative Commons Images: Coming to a Search Engine Near You…
Flickr has long had a search tool designed to filter images so that you only see the ones with Creative Commons licenses. A few weeks ago Yahoo! added a similar tool. Now Google wants to get in on that search market, and they've added their own CC filter. The Google tool isn't available yet at the user interface on Google, but Search Engine Land points out that there's a way to access the filter manually. You can see the article for instructions… © thms.nl [Link]
Aneesh Chopra, Chief Technology Officier
VentureBeat had a fascinating article a few days ago on Aneesh Chopra's appointment as chief Technology Officer. It looked at a simple question that has probably occurred to many of you: What exactly does a Chief Technology Officer for the U.S. government do, anyway? Part of the confusion is that there's also a new Chief Information Officer, Vivek Kundra. And he was appointed before Chopra. The NT Times has published an interview with Chopra that spells out how he sees the job. The article pointed out … [Link]
One Visitor Wonders
Remember Looking Glass (Brandy, You're a Fine Girl)? How about David Essex (Rock On)? Now for the tough question: Can you remember even one other song by either of them? Probably not. So, is your website a one visit wonder…? Ben McKay had a fairly lengthy piece not long ago on how to keep that from happening. You need engagement. He looks at a number of different types of reader engagement. And you need you content to be profitable (as in beneficial) for your site's visitors. … [Link]
NetworkingForPros.com Help People Find You on the Web
© Aaron Gustafson I've been contributing over the last few months to the content of a vibrant and growing site that points toward the future of the Internet and has profound potential for users in… [Link]
Three Search Engines You May Not Know About
The Personal Branding Blog took a look last week at three search engines they were betting we didn't know about. Wolfram was one of the three. We've looked at it ourselves recently. But the other two were search engines I hadn't spent much time with yet.OneRiot looks at what's happening on Twitter and Digg in realtime results…. Twine is, amazingly, completely unrelated to Twitter. But it capitalizes on the foundations of social media in that you can join groups based on what you're searching for, … [Link]
Google Squared
So with all the hooplah about Wolfram Alpha, what's the most likely response from Google? TechCrunch had a piece a few days ago on something the people at Google are calling Google Squared… The idea is to treat the web as a database of information and mine it. Nobody cares what site you got it from. Just tell me… How many acorns does one mature oak tree produce in a year? How many eggs does a robin lay? How far is it from London to Sydney? … [Link]
Wolfram Alpha: the Next Big Thing?
Stephen Wolfram is a mathematician and physict extrodanaire. And now he's start a search engine that many people think will be the next big thing (and maybe even a Google-killer). Mashable had a recent story on the new search engine, Wolfram Alpha - which is not up quite yet and has a May 18 date for opening up to the general public. And Search Engine Land ran storys on April 28, May 1, and May 7. Wolfram Alpha will be a little different than most search … [Link]
Types of Content: Approaches to Creating Content that Can Drive Your Rankings
How do you find time to create content? People ask that question like you could have a web page void of content and expect it to do well in most search engines. Jeff Quipp had a piece last month that's been sitting on my back burner. It's about strategies for content creation. He makes the point that there are a number of types of content out there. I'm wired wrong. I guess it's because I old and a digital immigrant. But I tend to think first … [Link]
Tips for Optimizing for Both Singular and Plural Key Words
Search Engine Land had some tips not long ago for optimizing your your title when you have both singular and plural possibilities.Most SEOs will agree that the title element is your strongest on-page element, and optimizing the title is critical for rankings and traffic. However when the keyword or phrase you are targeting has both a singular and plural version, many people have a difficult time optimizing for both.Michael Gray gives some examples of how to get both plural and singular terms into one keyword … [Link]
Google Phone Book Results (and Privacy on the Web)
Google Inside's author noticed recently that you can now do a reverse phone book look up straight from the front page of Google. He says he got a hang up call, typed the number into Google's search window, hit enter, and got the name and address of the Phone's owner.Am I the only one that is slightly creeped out by how much information Google actually has access to?Well, probably not… The more profound question is this: How much do we choose to share about ourselves on … [Link]
Time Lines on Cuil Organize Responses to Your Queries
Search Engine Land had a piece this week on a new feature at Cuil - time lines on some search results. Cuil is a search engine founded by two former Google employees. It "organizes web pages by content and displays relatively long entries along with thumbnail pictures for many results," according to Wikipedia. You can see an example of the time line function by looking at these Cuil search results for the Great Depression. Notice the time line window on the right of the screen. It stays … [Link]
Middlespot: Visual Searching
TechCrunch had a piece this past weekend on a new search engine that seeks to make searching the web a more visual experience. TechCrunch rightly points out that Middlespot isn't the first search engine to try this approach. But the site is an enjoyable experience. The format is simple. Middlespot pulls up a search response that gives you a column on the left of website names with short descriptions. About 70% of their page is a grid of site previews. you can visually determine whether you're … [Link]
BlackHatters Beware… There ARE Consequences
SubmitEdge (which bills itself as "an ethical Search Engine Optimization firm") had an interesting article earlier this month on "What Happens to BlackkHatters." Some definitions: Search engine optimization (SEO) - the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. (according to Wikipedia). BlackHatter - "Blackhatter is the self descriptive term for webmasters who use "black hat SEO" techniques such as cloaking, spamdexing, scraping, or automated site generation techniques to influence search engine … [Link]
Google's VoIP Move
Just about Everyone (Google Inside, Search Engine Land, TechCrunch, GigaOM, VentureBeat, Mashable, LifeHacker) had something to say this week about Google's move into VoIP, or voice-over-Internet-protocol. Adam Pash over at LifeHacker noticed on Thursday that Google now reserves the label "voicemail" as a system file in gmail, which means you can't create a folder for yourself with that name. According to Mashable's Stan Schroeder, the voicemail service will be an extension of GrnadCentral, a company Google acquired over two years ago now. Current GrandCentral users and … [Link]
Protecting Your Content
Nothing destroys your traffic in quite the same irritating manner as having someone else copy your content and divert your traffic to their site. That makes copyright violation an SEO issue… The Blog Herald had a piece last month on a content tracker called FairShare.FairShare creates a feed based upon your blog's URL that is matched against the sites that FairShare monitors and tracks across the web, comparing the content against the original by checking the number of words copied, whether or not the matching site … [Link]
Three Major Engines Now Recognize Canonical URL Tag
The canonical url tag has been around for a while, but it is about to become much more important in optimizing your websites for use by search engines, according to SEOmozBlog. Search Engine Journal … [Link]
Social Bookmarking: You Can StumbleUpon Some Delicious Diggs
SubmitEdge had an excellent piece yesterday on building links by using social bookmaking sites. There are dozens social bookmark sites. Among the more well known are Digg, Delicious, Reddit, and Stum… [Link]
Pipl.com Takes the US People Search Market
TechCrunch broke the news recently that Pipl.com has taken over the top position in the people search niche in the U.S. - though Spock still leads that market globally. Roi Carthy at TechCrunch calls… [Link]
Can You Get Links Out of Just Helping People? Probably…
Donna Fontenot sums up the dilemma many bloggers and writers on the web are now faced with:These days, we have to actually create content worth linking to! Oh my, what a concept…She looked at what s… [Link]
Tools for Measuring Traffic
While you can rely on page rank along to tell you how you're doing with your web page, the chances are good that you'll eventually want to measure actual traffic at our site, too. Mashable ha… [Link]
Personality as an SEO Factor
It's easy to think of search engine optimization as a set of rules and statistics. Like, what's your keyword density? Or, are your outgoing links producing incoming links that could help impro… [Link]
Keyword Density - an Idea You Should be Aware of…
It is possible to write an article about flowers without ever using the word flowers. And while the result might be a monumental piece of literature, it wouldn't get a very good page rank when you… [Link]
Getting Better Links
SubmitEdge had a good article last week on getting better links for you website. And one of the keys is going social…The trick to really raking in the links is to be a social animal, with an eye to … [Link]
10 Tips for Higher Page Ranks
Randfish has become one of my favorite sources for SEO tips. In case you missed it, he spent Christmas EVE offering up some easy ways to boost your traffic. Among them:Consolidate pages that are focus… [Link]
Protecting Your Online Privacy
Search engine privacy has gotten its fair share of attention in the media recently, partly because Congress took an interest in the matter during an election year. If you don't fully understand … [Link]
What Are Your Benchmarks?
Randfish posted an excellent tip last month for anyone considering an SEO effort for their website: figure out what your benchmarks are before you hire someone to increase your traffic. Randfish look… [Link]
Why Isn't Google Indexing Your New Site? (Some Possible Reasons…)
SubmitEdge had a good piece online late last month about the possible reasons that your new site still isn't showing up in Google… The number one possible reason is pretty simple: maybe no one … [Link]
Mashable's Open Web Awards Shed Light on Search Engines
Adam Ostrow over at Mashable has an interesting piece online this week about what the Open Web Awards say about search engines. While Google is among the top ten vote getters in the "favorite sea… [Link]
Information Architecture
It's easy for laymen to develop the impression that search engine optimization is about keywords and tag and such, but I came across o very interesting article the other day by David Snyder that l… [Link]
Founder Jerry Yang Leaving Yahoo
A number of news sources (paidContent.org, NY Times, WIRED News) are reporting that Founder and CEO Jerry Yang is stepping down as head of Yahoo - just as soon as the company can replace him. Kara at… [Link]
Buying Links without Actually Buying Links
SEOmoz Blog had an interesting piece today about ways to "buy" links without getting slammed for it by Google. We all know that traffic breeds traffic and the key to starting the process i… [Link]
The Vision of Yahoo… (or Lack Thereof)
It's been the Week from Hell for Yahoo CEO and Founder Jerry Yang. First, from CNET: "Bowing to federal regulators' antitrust concerns, Google pulled the plug on a search-ad partnership… [Link]
Learning SEO is Just a "Must"
Submitedge published a good post last week on the basic necessity of learning search engine optimization (SEO) even if you outsource the actual task of SEO to a consultant.Even if you hire your SEO ou… [Link]
Google Book Search Pays the Bill
Google has reached a settlement with the Authors Guild and the Association of American Publishers in a lawsuit that dates back to 2005, according to paidContent.org. Google will pay $125 million into… [Link]
Yahoo makes search ads more geographically detailed
By adding the options for its advertisers to target users within cities and zip codes, Yahoo has provided more detailed advertising options to users of its Panama Platform An excerpt from clickz Y… [Link]
Google makes Profiles Indexable
Google is making the Profiles of the users of its various services searchable and also a standard across many of its services. So far there were different profiles being created for Orkut, Maps etc…. [Link]
Semantic Web And Advertising
The Semantic Web is a grand initiative to make the whole of the Internet machine readable. At the Web 3.0 conference & Expo the discussions were more in tune with how Semantic web would be profi… [Link]
Wikia to launch applications around search
The concept of Wikipedia when applied to Search does make sense, but add in the fact that you have a whole business domain around search rankings and the results are difficult to guess. In its attempt… [Link]
Google API to Embed Books
Following APIs to embed media in a website, Google has released API that makes it possible to embed Books into webpages. The books are available via Google Book Search. An excerpt from Google Operati… [Link]
The waves in mobile space
Couple weeks back Google's grand mobile plan got into motion with the release of the G1 handset by T-Mobile. With Android software stack at its core, G1 is the first of the handsets that will seek… [Link]
Yahoo launches Digital Aedvertising Solution - APT
Yahoo has launched its digital advertising solution called APT (formerly called AMP). An excerpt from Search Engine Journal Specifically, these benefits are: Fostering a more transparent marketpla… [Link]
Google's Floating Datacenter
Google made news with its patent application for designing a datacenter that floats on sea. While the search engine claimed that they file patents for very many ideas, this one in particular has a lot… [Link]
Shortening URLs
With the spread of micro-blogging services, there is a change in the way URLs are conveyed. Long URLs tend to get unwieldy for use on micro-blogging services and hence the URL shortening services that… [Link]
An insight into future of Search
Merissa Meyers, VP of Search Products & User Experience has made an insightful entry at Google Blog that hints towards some directions Google will be taking as its Search Engine and search… [Link]
Sponsored Post: Search Engine Strategies 2008
This August brings the world's top search marketers to Silicon Valley's doorstep at Search Engine Strategies San Jose on August 18-22, 2008. Register today and get your search marketing… [Link]
LinkedIN starts Targeted Advertising
For a professional network, it makes perfect sense to bring ads that target a particular profile. LinkedIN is setting out to do just that with the launch of its DirectAds Targeted advertising program…. [Link]
From Microsoft to Google and back to MS
Sergey Solyanik has an interesting post on his blog on his experience working for Google and why he decided to come back. Its a good read on the perspective of an insider. Prominent in the post is the… [Link]
The Google iPhone Affair
Google has its own Android initiative but there are other statistics that suggest the there is more love for the iPhone. Recent statistics have shown that the access to the search engine from… [Link]
Trends That Could Challenge Google
ReadWriteweb has a post on the new trends that have been shaping up at the search front and those that could possibly challenge Google's dominance in the future. A summary of the list 1…. [Link]
Google and Yahoo Together
SearchEngineWatch's Kevin Ryan has a great post on the fallout of the recently announced partnership between Yahoo and Google. The deal that is supposed to have spurned the takeover bid from… [Link]
LimitNone Sues Google For $1 Billion
LimitNone, a small software company has sued Google for copying its product - for Microsoft Office calendar items and email to Gmail. An excerpt from Wired The dispute centers around a… [Link]
A network for Small Businesses
Social Networks are the craze and now there is one for Small Businesses. I am a believer in the concept that like the industrial age, when we believed that automation and fuel consumption had no ends,… [Link]
On Google SandBox Effect
Google SandBox effect is considered to be form of treatment that new sites get once they are online or after a period of 3 months being online. Ann Smarty at SEJ gives a good synopsis of what it is…. [Link]
Google Renames Custom Search To Site Search
Google has renamed its Custom Search Business Edition to Google Site Search. The re-branding also includes a host of new features to provide more control to Website administrators. An excerpt from… [Link]
On Google Penalties
Search Engine Journal has an informative post on Google penalties, a dressing down of sort that sites receive for not being regularly updated or for use of shady SEO practices. None of this has been… [Link]
Geo Targeting In Google
What is the most important factor in determining whether your site really counts when it comes to geo targeting a particular segment? With local search growing in prominence, there are several factors… [Link]
Community Tagging An Important Factor For Search Ranking
The web is growing rapidly in a graphic sense and so the importance of relevance being attached to the presence of appropriate content on the sites other than just the text. There is a pointed to note… [Link]
MySpace Breaks Wall Around User Data
MySpace in an unprecedented move favoring its users enabled them to share their profile data, photos and other information with third party sites. The roll-out was announced for sites such as Yahoo,… [Link]
After Yahoo Deal Collapse, Microsoft Mulling Facebook?
After the Yahoo deal debacle, Microsoft sits pretty with a load of cash and very many online properties as possible suitors. An excerpt from EarthTimes Top executives of Time Warner in New York sense… [Link]
Google Looking Forward To Deal With Yahoo
Google is looking eagerly to getting into a deal with Yahoo. Microsoft had mentioned a possible partnership between Google and Yahoo as a reason for scuttling of the deal. Google on the other hand is… [Link]
Live Search Gets New UI
Microsoft's Live Search sports a new cleaner simpler UI that seems to be some good learning it has taken from its competitors Google and Yahoo. An excerpt from Live Blog Search box near results… [Link]
Mobile WiMax Gets A Major Push
The partnership between Clearwire and Sprint to deploy Mobile WiMax had been facing certain financial hurdles till late. Now with $3.2 of funding from firms including Google, Intel, Comcast and Time… [Link]
Webpages Have To Look And Feel Good Too
Ann Smarty at SearchEngineJounal has an insightful post on how to make sure that your site renders all elements well to the human user and the search spider. An excerpt from the article: * A search… [Link]
Yahoo Teams With McAfee To Offer Safer Search
Search on Yahoo gets more safer with a new tool called SearchScan that scans the results page and flags them if they fit the criteria for harmful pages to your computer. This tools works upon… [Link]
Microsoft Does Not Want Yahoo
Its the big anticlimax. Microsoft has announced that it no longer deems it worthy to pursue Yahoo. The message was made clear in a letter sent by their CEO to Jerry Yang, the CEO at Yahoo. An excerpt… [Link]
Factors That Count In Making Images Relevant
SEO by the Sea has a post on a Microsoft patent filing for the factors that count in the ranking of images for image search results. The patent filing and the post make a good reading for those who… [Link]
Using Age Of A Domain To Calculate Relevance
At SEO By the Sea, Bill Slawski has a post on a patent filing by Microsoft in using the age of a domain to reduce the impact of link farming on search engine results. The concept uses the information… [Link]
YouTube Adds A Suggest Feature
YouTube has added a suggest feature to its video search similar to the Google Suggest at Google Labs. An excerpt from Google OS Blog The feature is enabled by default, but you can disable it in the… [Link]
Yahoo Going More Social With Its Y!OS
Yahoo has been in the news for its product announcements and for its fight to stay from Microsoft. Now, in adding to the news, its CTO Ari Balogh is talking about an Open Strategy (the OS in Y!OS)… [Link]
Google Scientists Apply A Ranking Algorithm To Images
Called VisualRank, Google Researchers - Yushi Jing and Shumeet Baluja presented a paper at the International WWW Conference in Beijing detailing on a image search technique that would work on… [Link]
Google Grabs 67.25% Of U.S. Search Market In March 2008
Latest release of search statistics from HitWise have Google topping the U.S search market with a… [Link]
Categorizing Web Search Could Improve Research In Search
Researchers from the Penn State's College of Information Sciences and Technology and Queensland University of Technology have done a study on the classification of web searches. An excerpt from TG Daily Informational searching involves looking for a specific fact or topic, navigational searching seeks to locate a specific Web site and transactional searching looks for information related to buying a particular product or service. The research was the first published work of its kind done using actual searching data, with the aim of real-time classification. Researchers analyzed more than 1.5 million queries from hundreds of thousands of search engines users. Findings showed that about 80 percent of queries are informational and about 10 percent each are for navigational and transactional purposes. The results will perhaps help in providing technologists an insight into the kind of queries to base their focus on. The navigational and transactional queries are sure to peak once mobile internet and business over the net gathers more pace. The mobile revolution will have a big impact on how search evolves in future and perhaps the next big tech company will emerge from there.
See full article.
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Yahoo To Experiment With Google Ads
As it tries to figure out new deals that can keep it independent from Microsoft's impending clutches, Yahoo announced its experiment with Google Ads in which the Sunnyvale California based firm will field Google ads for 3% of its searches. An excerpt from Search Engine Journal Yahoo!'s board of directors is exploring strategic alternatives to maximize stockholder value, including exploration of potential commercial business arrangements. The Company noted that the testing does not necessarily mean that Yahoo! will join the AdSense for Search program or that any further commercial relationship with Google will result. The Company further stated that it would not comment on the nature or timing of any potential relationship. The partnership could be more for giving Microsoft the scare as to what Yahoo could achieve if the Redmond giant does not come to terms in committing a larger deal. The present offer of $44 billion in cash and stocks has reduced marginally owing to a fall in Microsoft's share price. Yahoo is also courting deals with Time Warner in which the media firm would get a stake of 20% by combining its AOL operations with Yahoo. The real competition for Google will be mounted only with the combination of Microsoft and Yahoo. As of now Google rules the online advertising space. But with the future going to be about who rules the mobile space, there is more to be prepared for in future and that is what Microsoft is gunning for.
See full article.
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Google Joins Hands With Salesforce
Google has announced the integration of its Google Apps with Salesforce.com's CRM applications. An excerpt from News.com
Likewise, Google hasn't ruled out working with other partners. "We're committed to advancing the Web as the platform and partners are key to our growth, whether it's a developer doing custom applications and gadgets, a company like Appirio making calendar sharing even easier, or Salesforce.com deeply integrating Google Apps into their CRM products," said Scott McMullan, Google Apps partner lead, Google Enterprise. The move was part of a request that SalesForce was getting from its customers. The product will compete with enterprise offerings over the web that includes Microsoft's CRM efforts. An excerpt from New York Times Google and Salesforce, two of the most important proponents of the idea of delivering software as a service over the Web, have grown increasingly close over the last several months. "The enemy of my enemy is my friend, so that makes Google my best friend," said Marc Benioff, chief executive of Salesforce.com. The move is being heralded by some as Google's first steps to make a serious dent in the enterprise space. Perhaps a much closer merger of Salesforce.com and Google in the future cannot be counted out. SaaS is being seen as a solution for small and medium firms that look to be cost effective while not wanting to invest in the loop of software licenses.
See full article.
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Contents of this feed are a property of Creative Weblogging Limited and are protected by copyright laws. Violations will be prosecuted. Please email us if you'd like to use this feed for non-commercial activities at feeds - at - creative-weblogging.com. [Link]
If Microsoft Lowers Bid, Yahoo Could Remain Independent
Time of 3 weeks is what Steve Ballmer gave Yahoo to stop playing and start merging. Now, Legg mason , the institutional investor with 7% stake in the search portal has given indications that it may help Yahoo stay independent if Microsoft lowers its offering. An excerpt from SearchEngineJournal
After Microsoft threatened in a letter this weekend to lower its offer, Bill Miller of Legg Mason said, "Telling the shareholders you're going to take something away from them is not a way to get their support." Miller indicated that the current $29 bid is "not something [he's] too excited about", but didn't say definitively that he would refuse a lower bid: "If Microsoft lowers the price I'm not prepared to say that's better than Yahoo remaining independent," he said. These are testing times for Yahoo cause despite the buzz of its product releases fact is that it continues to lose valuable search share to Google and definitely Microsoft will not be impressed about that. There is the other speculation that Microsoft needs Yahoo more to prep its base for an onslaught of in the web services and to make a dent on the consumer side of mobile offerings. Whatever it may be, the deal may take quite some time to get through all the legal formalities and more delay does not bode well for Microsoft. It is to be seen if the search giant will get its way with a better deal.
See full article.
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Contents of this feed are a property of Creative Weblogging Limited and are protected by copyright laws. Violations will be prosecuted. Please email us if you'd like to use this feed for non-commercial activities at feeds - at - creative-weblogging.com. [Link]
Flickr Brings To The Fore Online Video Hosting Service
Video has come to Flickr. The photo sharing site has graduated to an online video sharing site. The offering is currently available to its paying members. An excerpt from TechCrunch Videos are treated the same way as photos and are placed alongside those photos in albums and the main stream. Videos can also be tagged (and geotagged) in the same way as photos. The clips are of maximum 90 seconds duration (or 150MB memory) and this is a way for Flickr to differentiate from being labeled a YouTube clone. An excerpt from Webware The folks at Flickr say the time limits were not a move forced from having to share company resources with Yahoo Video. Kakul Srivastava, director of product management at Flickr says Yahoo Video is all about giving people a place to create their own content channels and drop those large videos. Her vision for Flickr video is simply to popularize the longer version of photos-something they hope becomes an artistic medium, and that people simply get used to taking alongside their still photography. So Yahoo continues to announce its new products and all this inspite of the big take-over war it is having with Microsoft. Is the company trying to make a point about innovation?
© Error with flickr ID: is not a number See full article.
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Yahoo's HotJobs Service Gets New Search Algorithm
Late last month Yahoo announced a new algorithm for its HotJobs service that would rank jobs on the basis of factors symbolized by REAL (Relevance, Engagement, Availability and Location). An excerpt from Cheezhead Jeff Kinder, Y! Hotjobs senior vice president and general manager, says "Yahoo! has shown that relevance matters in search results, and it's powerful to apply Yahoo!'s search technology to HotJobs and see immediate and significant performance improvements. We believe Yahoo! HotJobs has a distinct advantage as online recruitment evolves and insights and technology play increasingly important roles." The search algorithm will tap lot of information in postings that job seekers would be considering when looking for a job. These would include the availability, the location and also inherently measure how well the job seekers are responding to the results. That is a lot of algorithmic life that Yahoo is injecting in the HotJobs service. It is to be seen if the offering compels other vendors in the job listing market to follow suite.
See full article.
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Google Releases YouTube Analytics Tool
Google announced its YouTube analytics tool called YouTube Insight. The tool providers the uploaders of videos insight into statistics dealing with the geographic areas where the videos are viewed and the metrics associated with the views of the video over time. An excerpt from SearchEngineJournal YouTube Insight gives users two categories of video usage data - page views and popularity. Page views for videos can be displayed by 5 days, 1 month, 3 months, 6 months and one year. Page views can be further categorized by country. Popularity is another way showing a video's total page views that is by categorizing it by a number from 1 to 100 100 being the most watched video and 0 for being the least watched. Emerging as one of the most popular destinations on the video web, the metrics tool will provide more directions for advertising and marketing on YouTube. More information: YouTube Debuts Viewer Analytics Tool (Information Week) YouTube Releases Video Analytics Tool (CRN)
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Contents of this feed are a property of Creative Weblogging Limited and are protected by copyright laws. Violations will be prosecuted. Please email us if you'd like to use this feed for non-commercial activities at feeds - at - creative-weblogging.com. [Link]
Google Share Price Takes A Tumble
Google's price tumble in the last few weeks has got big focus in the online forums. The question is whether the increased scrutiny that the company is put to may have led to drop in investor confidence. An excerpt from MarketingVox comScore analysis reports slow growth in Google's paid click numbers, reports MarketWatch. Paid clicks rose a paltry three percent in February, according to comScore. The question on most analysts mind is whether the results are a precursor to a slowdown or is it due to the quality increase in clicks as Google claims. Perhaps the results in the next few months will throw more light on the issue. From the quality standpoint it would be fair to give the results more time since quality is an ongoing process. See full article.
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Contents of this feed are a property of Creative Weblogging Limited and are protected by copyright laws. Violations will be prosecuted. Please email us if you'd like to use this feed for non-commercial activities at feeds - at - creative-weblogging.com. [Link]
Google Adds 13 New Areas To Street View
Google has added more cities to Street View. An excerpt from SearchEngineJournal Google's Street View is growing substantially with 13 new cities, both large and small, from around the United States, and Yellowstone National Park! The list of cities includes : Albuquerque (NM), Anchorage (AK), Austin (TX), Cleveland (OH), Fairbanks (AK), Little Rock (AR), Madison (WI), Nashville (TN),Rockford (IL), Richmond (VA), Spokane (WA), St. Petersburg (FL), Tampa (FL), Yosemite National Park (CA). The Street View is part of Google Maps API and more information on that can be obtained from the What does that means? The html code is equal to this: < META NAME="Robots" CONTENT="NOINDEX, NOFOLLOW" > The code orders the robots not to index the page and not to follow its links. How awful! The next time you suppose your web site was banned or blocked by Internet search engines, check on the robots.txt file. Check the html code for the robots meta tag.
See article. SPONSOR: [Link]
Search Engines: Beyond The Web
Just because search engines are on the web doesn't mean all information should be on the net. The thing is non-web content could also be had. Impossible?! Of course not. Major search engines such as Google have provided a number of clever options for their users. Google users, for instance, can retrieve information from the web, news, maps, books, and other resources. Search engines are working out systems that allow delivery of best results regardless of where the information comes from. This is particularly beneficial for users who are doing intensive research. Web search engines have gone far beyond the scope of just searching the web, they are information engines. Google's gathering information from different sources and combining them into one result set. It's been several months now since Google started this method. But this is just a start. Something big will be unraveled in the near future…All we can do now is to wait for it…
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How To Increase Web Site Exposure
Increasing the exposure of your site equates to greater web traffic. Also, you can exert extra effort to make your traffic subscribe to your feeds, bookmark your site, or both. How do you do it? Here are 5 ways…
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Internet Marketing: A Deeper Cut
The antidote to internet marketing headache is to develop know-how about traffic promotions. This will pull more visitors to your web pages and make them buy your offerings. The reason behind its failure is the lack of clear plan…
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Netscape.com Closes Social News
I think by you should've known Netscape's announcement. If you still have no idea of the latest buzz, here's an excerpt: To the Netscape Community… There are some upcoming changes to the Netscape.com site that we hope will improve…
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What Would Life Be Without Google?
Before the discovery of computers and other cutting-edge technology, life was pretty simple. Activities of people include sleeping, eating, and working. Now that modern allies are discovered, most of the populace could not live a day without the help…
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Sponsored Post: TechSmith and SnagIt Blogging-output Accessories
TechSmith's SnagIt - the world's most popular screen capture software- allow users to capture, edit and share any image, including scrolling windows, objects, menus, video, text, and Web pages and include them in emails and instant messages, PowerPoint presentations,…
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Enhancing Double Opt-In Rates
Double opt-in process for your press release or ezine list is the most efficient practices in email marketing. But wait; do you know what it is all about? Simply, double opt-in happens when the new subscriber fills out a…
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Perfect Links
As an SEO aficionado, what do you think are the characteristics of perfect links? John Hacking has ten perfect characteristics of such links. Read on… Key word phrase in anchor text Unless you put your keyword phrase in the…
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What does Matt Cutts think about No Follow - Links per page - Directories
So what does the famous google figure (Matt Cutts) have to say about internal Nofollow, links per page, and directories? These are some key points that SEO practitioners want to know. Take internal Nofollow for example. It is possible for…
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Spencer's Don't-Leave-Home-Without SEO Tools
Sure, you have a set of search engine optimization tools to aid you in doing SEO services. But would you add a few to your list? Here's Stephan Spencer's treasured don't-leave-home-without SEO tools: Disable Tab Disable JavaScript. Select Disable…
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Spencer’s Don't-Leave-Home-Without SEO Tools
Sure, you have a set of search engine optimization tools to aid you in doing SEO services. But would you add a few to your list? Here's Stephan Spencer's treasured don't-leave-home-without SEO tools: Disable Tab Disable JavaScript. Select Disable…
Continue. [Link]
Your SEO Dream Team
Rhea Drysdale recently blogged her SEO Dream Team. The team is composed on persons who are experts in link building, social networking, viral marketing and other search engine optimization services. Her SEO Dream Team includes: CEO, Danny Sullivan I…
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Bloggers Crippled By Viral Storm
Google's Blogger site is being used by malicious hackers who are posting false entries to some blogs. The entries use weblinks that lead to trapped downloads. Caveat: The download could infect Windows PC through the 'Trojan Storm' virus. Eventually,…
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SEM Reporting Gives the Clear Picture
Is there any thing that you want to trace? Do you want to test a particular SEM area? Do you wanna know the results of your recent SEO technique? Well, the best way to track them down is to…
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Ensuring Return On Your SEO Budget
It is difficult to venture on something you aren't sure of. More often than not, you will just be wasting money, effort and time. But the most difficult part is to lose everything. And if you want to optimize…
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Search Retention: Healthy Yet Fierce
How's the search retention rate doing so far? Based on Nielsen//NetRatings' report, leaders in search experienced healthy month-over-month visitor retention rates in June and July, but they also experienced significant audience overlap with competitors. Additionally, search engines have high…
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Does Page Length Matters?
Size matters. And the same is true even in doing search engine optimization services. Too short could make the page wanting is some material respects. To long could make it unappealing. Just by looking at it could lose readers'…
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Choose - Heads or Tails?
In doing SEO, which do you prioritize - the heads or the tails? No idea? Let's start with search engine optimization for the 'long tail.' The concept refers to the extremely long right-hand portion of the distribution graph, usually…
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SEO Optimization Tool: NoFollow Tag
If the issue on nofollow tags pesters you, might as well illuminate your blurry perspective… Rand at SEOmoz published some great information about the subject matter. He asked Matt Cutts about a number of things related to the issue…
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Organic SEO Myths
Have you any idea that SEO myths are getting crazier each. Just how crazy? Read on… Here are the most common organic-SEO myths as provided by Jill Whalen of Search Engine Land: Myth 1: You should submit your URLs…
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6 SEO Blogging Tips
True, blogging can give you the traffic and the increased search rankings you want. But as the blogosphere becomes more and more congested, you have to find surefire ways compete efficiently with thousands of bloggers around the globe. As…
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4 Essential SEO Tips For Optimizing Images
Just a simple effort of optimizing your images could boost your search engine rankings to a whole new level. This is why it is worth taking the essential SEO tips to do it. Here are Justin Palmer's SEO techniques…
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Good SEO reading for Today
I've been catching up with my SEO readings today and I would like to share some of the good stuff I read over the past few minutes. 1. The Art of Buying links under the radar Google is really keen…
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4 Reasons To Say NO To AdWords Pre-Pay Option
Google Adwords has 2 main options - the Post-Pay and the Pre-Pay. But why are experts recommending Post-Pay option? What's wrong with Pre-Pay? There is a bunch of pros and cons to each option. But it's crucial to choose…
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Google To Start New York Transit Guide
Search engine giant is preparing for a big venture - and that is offer online transit guides for more than a dozen cities in the United States that cover Dallas and San Diego. Now it may take on the…
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How To Choose Quality Web Directory
The web is a haven for a plethora of directories. And with a multitude of web directories how are you to spot the quality ones? What distinguishes quality, so-so, and mediocre directories? To boot, a web directory is a…
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How Much Is Too Much
Where should you put the demarcation line between just right and too much? In doing search engine optimization services, how much linka is too much? Eric Ward answers the query: I could take the easy way out and say…
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Google Reveals YouTube Ads Strategy
YouTube, a video web site acquired by search engine giant Google in November last year, has revealed its online marketing strategy. The Big G said small half transparent adverts will be incorporated in a selection of video clips. The…
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A Noteworthy Proof Of Viral Marketing
Perhaps, you have reached an eBay item with this as a title: Lot of Pokemon cards that my kids tried to sneak by me. Kinda' usual right? But that eBay item was sold for $142. Now that makes it…
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7 Funniest SEO Weblog
Weblogs are informative and entertaining…The informative attribute is given. How about entertainment? The attribute is apparent in weblogs especially designed to serve that purpose. But there are exceptions to this - even in the search engine optimization realm. And…
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The Power Of Search Engines
Just how powerful are the major search engines? How about the rest of the spiders and crawlers? We certainly do have an idea about how powerful Google, Yahoo and MSN are. Most of our daily activities not only include…
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A Slice Of SES
For those who miss the opportunity to witness the remarkable SES, here's a slice of it as shared by Matt Cutts. Just to give you a flavor of the sort of questions that people asked afterwards, here are a…
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Misconceptions About Affiliate Marketing
Misconceptions about affiliate marketing must be cleared at the earliest possible time otherwise you will be spending considerable amount of money. That's the last thing that you would want to happen right? Here are some misconceptions about affiliate marketing:…
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Online Marketing Ideas For Your Business
Your product or service belongs to the cream-of-the-crop in the industry. You have a website to tout it. Navigation is quite right but why don't you get the vital web traffic? That dilemma is nothing new to every one….
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Which Hat Should You Wear
White. Black. Gray. What color of SEO hat should you wear to set foot on the safe part of the realm? Are you familiar with these hats? Maybe not. Mark Jackson of Search Engine Watch has distinguished one from…
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10 Effective Ways For Optimizing RSS
At the recent Search Engine Strategies Conference in San Jose, experts attest to the fact that RSS feeds are a great addition to overall SEO strategy. Aside from keeping the content fresh, RSS feeds also raise the amount of…
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12 SEO Mistakes Most Bloggers Make
Stephan Spencer, the founder and president of Netconcepts, has a nice article that tackles search engine optimization mistakes that most bloggers commit. The SEO mistakes include: 1. Allowing title tags to be auto-generated (from the post title, category name,…
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Nobles, Alexander Welcome Top LSI Expert - Marsh
SEO expert wannabes, check this out: Michael Marshall, (formerly of Fortune Interactive) partners with SearchEngineWorkshops.com in a new mission to help educate North American SEO students to build new high performance optimization skills. Two of the most respected SEO…
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The Value of SEM Communities
Search engine marketing is sponsoring one great metamorphosis is the online realm. And by this time, you should have known the essence of SEM communities. But if you still don't here's Todd Mintz, Director & Founding Member of SEMpdx…
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Google Hits The Entire Media Industry
Search giant Google has added a groundbreaking feature to its news section. With the said feature the search engine giant gives the people related to the news otherwise called 'participants' to directly respond to it. The participants can send…
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Sponsored Post: Get a Free Expo Hall Pass at SES San Jose
The premier conference in Search Engine Marketing and Optimization is happening this summer in Silicon Valley: SES San Jose - happening on 20-23 August 2007 at the San Jose Convention Center. SES San Jose is organized by Search Engine Strategies,…
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Battling In-House SEO Disasters
Have you encountered in-house SEO disasters? Well, that's a heck of problem to deal with. Kevin Ryan of The ClickZ Network has a detailed article about circumventing them all: The Megalomaniac Entitlement Syndrome or MES (pronounced "mess") brand of…
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SEO Tricks for WordPress
If you missed Matt Cutts performance at San Francisco's WordCamp 2007, Lisa Barone has a pretty good recap: Matt gave several other WordPress and blogging-related search engine optimization tricks, including: * Don't put your blog at the root page…
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SEM's Paradigm Shift
As you perhaps observed by now, search engine marketing has gone through an apparent paradigm shift. SEM, at the most, depends on natural search engine traffic to yield sales. In order to enjoy the benefits of web traffic, a…
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10 Successful SEO Steps
Dan Mercurio of DealerLinkUSA wrote a nice article titled The SEO 10 Step Thumbnail Manual. The article reads: 1. Identify Your Competition Run analysis on what you figure to be the most common keywords searched for your site. Take…
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IIS Flaw May Hurt SEO
Search engine roundtable recently unraveled one nice observation from WebmasterWorld forum thread: that IIS flaw could hurt your SEO standing by causing duplicate content. Search engine roundtable has this to say: While doing a website evaluation for a client…
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Why are Backlinks and Pageranking essential?
To SEO experts, backlinks and pageranking have already become a household name. But to newbies, the term could still be vague thus; there's a need to point out their essence. The fact is the more backlinks you have, the…
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SEM’s Paradigm Shift
As you perhaps observed by now, search engine marketing has gone through an apparent paradigm shift. SEM, at the most, depends on natural search engine traffic to yield sales. In order to enjoy the benefits of web traffic, a…
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Salient Points For On-Page Optimization
Karan Singh, founder and CEO of Soft Solutions, penned an article titled The Most Important Factors for On-Page Optimization. She said on-page optimization is nothing but techniques that you bring in, while designing the web pages that are helpful…
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Do-It-Yourself Tips From An SEO Guru
Erin Ferree, an SEO guru at elf design, Inc., reveals some do-it-yourself SEO tips for small business needs. As a fact, to rank high in search engine rankings bolster small business' edge in the business realm at the same…
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Top 3 SEO Personalities You Should Be Familiar With
We all have our personal favorites when it comes to SEO experts. We have diverse standards. But some of them could be consistently showing in other enthusiasts' list. Arabia has shared its Top 3 SEO Personalities: Daron Babin Daron…
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Driving Traffic Like You Never Did Before
If there's one thing that you'll need to make it to the top search engine rankings - it would be lots of TIME. Yes, SEO takes time. Aaron Shear of Search Engine Watch has nice tidbits to share regarding…
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BrainPulse Launches Advanced Internet Marketing & SEO Services
As reported by PRWEB, BrainPulse Technologies has stepped forward to revolutionize Internet marketing and SEO services to help global businesses achieve their internet marketing goals effectively and in a planned strategical manner to enhance the marketing campaign effectiveness and…
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What Does It Take To Be A Top SEO Blog?
It's quite hard to tell…But top SEO blogs have some things in common. Lee Odden's What makes a Top SEO Blog? has tackled the salient points: So, what are the best or top SEO blogs? It really depends on…
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Net Without SEO?!
Net without search engine optimization? Is it possible? Tadeusz Szewczyk of onReact.com says it is very much possible. He shared a bunch of techniques to do it: Discover your niche Be different, choose a topic or product that not…
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Using SEO Keywords for eBay Selling Success
Is eBay selling a burden to you? Let George2007 illuminate the issue a bit further… He writes: If you are trying to sell wholesale products using auction sites and you'd like to increase the "I Sold It On eBay!"…
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E-commerce: No Fast & Easy Rule
The game is survival of the fittest. And there's no shortcuts, no fast and easy rule. Just pure wits and fervor. Now who will survive? E-commerce is an ever-changing realm. One has to update himself regularly about the hot…
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Pat Lovell to Provide Free SEO Webinar
Pat Lovell, an SEO expert and a 7-figure internet marketer is providing an insider's look at how SEO works, and how to make money with good SEO techniques, WebWire announced. The Midwest Super Conference is sponsoring Pat's presentation, as…
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A Taste of SEO Epiphanies
Have you had a SEO-related epiphany? You are not alone. Newbies and experts alike experience epiphanies every once in a while. And when one happens, chances are, the realization could alter your search engine optimization approach. It doesn't necessarily…
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Best Trade Secrets In SEO
The best trade secrets in SEO are held by exceptional gurus. And to learn them all is essential to get the edge in the competitive arena. Here are some to the secrets gurus are keeping close to their chest:…
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Searching SEO Keyword Alternatives
To get the best that you can have in search engine optimization, you have to find first some alternative SEO keywords to optimize. For that end, you can start your search in Google. The usual stop for an SEO…
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The 'Doubly Lucky' Google
According to an analyst, Google is planning a "doubly lucky" version of search for mobile devices that will add location and time of day to predict what a user is seeking. Speaking before iBreakfast participants in New York held…
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The ‘Doubly Lucky’ Google
According to an analyst, Google is planning a “doubly lucky” version of search for mobile devices that will add location and time of day to predict what a user is seeking. Speaking before iBreakfast participants in New York held…
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Search Engine Optimization Secrets Disclosed by Spencer at SMX Seattle
Netconcepts LLC. dispatched president Stephan Spencer to SMX Advanced in June to take part in the panel "Give It Up!." High level details from the session, organized by Search Engine Land Editor-in-Chief Danny Sullivan, were kept under a tight…
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1 Symbol Can Improve Search Engine Rankings
Uh-huh. The use of one symbol can make a difference in your search engine rankings. It may seem like a pretty ordinary symbol but the use of it can give you improved SEO positioning. Search engine marketing specialists from…
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Kickin' Negative SEO
Negative search engine optimization has surfaced as the latest attack of cyber-abuse and is a tactic that some unscrupulous firms use to kick competitors where it hurts online. Pascal Fintoni, head of e-business at The North East Regional Portal,…
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Scalable On-Page SEO Strategies
Optimizing a website that has tens of thousands, or even hundreds of thousands, of dynamically generated pages, requires thinking differently says Stephan Spencer is founder and president of Netconcepts. Old school SEO, where you assign each page a keyword…
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Kickin’ Negative SEO
Negative search engine optimization has surfaced as the latest attack of cyber-abuse and is a tactic that some unscrupulous firms use to kick competitors where it hurts online. Pascal Fintoni, head of e-business at The North East Regional Portal,…
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Advanced Local SEO
Search Engine Land's Chris Silver Smith has some nice tidbits to share about optimizing images for local SEO… Here's a handful of image optimizations which can benefit the overall search marketing and online marketing programs for local business sites:…
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Sponsored Post: Search Engine Strategies and SES San Jose
Search Engine Strategies Conference and Expo® is the premier event for search engine marketing and optimization. It is the leading global conference & expo series that keeps you informed about search engine advertising, including optimization and marketing issues. The event…
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Sponsored Post: Search Engine Strategies Conference and Expo®
Search Engine Strategies Conference and Expo® is the premier event for search engine marketing and optimization. It is the leading global conference & expo series that keeps you informed about search engine advertising, including optimization and marketing issues. A number…
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5 Surefire Techniques To Optimize For Local Search
"We all know that being on the first page of any search engine can make or break a majority of companies, and since sites like Google are known to list up to three local results before the organic list,…
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SeoEcom Launches SEO, SEM Services
The need for having an expert manage search engine marketing for e-commerce sites has given birth to an SEO firm providing search engine marketing (SEM) services called SeoEcom.com, reports Newswire. "We are very excited to bring this service to…
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Wanna Hire an SEO Consultant?
Searching and hiring a search engine optimization consultant can be taxing. Gotta be sure to get the best that you can have… In the current realm, a trusted SEO consultant is combination of a Web designer, copywriter, marketer, advertiser,…
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New SEO eBook Features The 'How-to' Of Internet Marketing
Small business owners can discover new ways to boost their website's search engine rankings in the pages of Kenneth Sproul's new search engine optimization eBook, 'The Dao of SEO,' Newswire reports. Search Engine Optimization firm founder Kenneth Sproul has…
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New SEO eBook Features The ‘How-to’ Of Internet Marketing
Small business owners can discover new ways to boost their website’s search engine rankings in the pages of Kenneth Sproul’s new search engine optimization eBook, ‘The Dao of SEO,’ Newswire reports. Search Engine Optimization firm founder Kenneth Sproul has…
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Microsoft's Annual Revenue Goes Beyond $50B
Yes, the multinational computer technology corporation has double-digit revenue thanks to the Windows Vista and the 2007 Microsoft Office system. Yesterday, the company announced that its revenue reached $13.37 billion for the quarter ended June 30, 2007, a 13%…
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Microsoft’s Annual Revenue Goes Beyond $50B
Yes, the multinational computer technology corporation has double-digit revenue thanks to the Windows Vista and the 2007 Microsoft Office system. Yesterday, the company announced that its revenue reached $13.37 billion for the quarter ended June 30, 2007, a 13%…
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Ask.com Launches AskEraser
Ask.com, a web search engine, announced yesterday it will soon be implementing a new product called AskEraser that will offer its searchers unmatched control over their privacy when searching for information on the Web. In a press release, the…
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CTR, Better Conversions: Have you checked the correlation?
Rand Fishkin in his recent entry commented on ad optimization. Fishkin has this to say: "High CTR doesn't always mean better conversions, though there is often some correlation." Come to think of it, is there really a correlation between…
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Google Acquires Postini
Google has a vested interest in just about everything. Last week, the Internet search giant announced that it has signed a definitive agreement to acquire Postini for $625 million. Postini is global leader in on-demand communications security and compliance…
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Tips for Maintaining Good CTRs
Kim Thiel of Searchlight LLC has given tips for maintaining good CTRs in response to Search Engine Watch's query. To combat the inevitable click-through decline that happens during fragmentation, he has given these suggestions: "One, we put more focus…
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Google Engineer Spills The Beans…
Thank goodness a Google engineer has spilled the beans! We are thrilled when an authority divulges just about anything related to Internet search giant Google. But we love it the most when authorities are revealing juicy Google secrets linked…
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gine Strategies Conference and Expo®
Search Engine Strategies Conference and Expo® is the premier event for search engine marketing and optimization. It is the leading global conference & expo series that keeps you informed about search engine advertising, including optimization and marketing issues. A number…
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Linking To and Becoming an Authority Site
Liane Bate has this nice article titled "Make Money at Home Online by Linking to and Becoming an Authority Site." The article says: If you are looking to make money at home online, it's a pretty challenging feat unless…
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5 Reasons Why Accountability Matters In SEO
What I like about search engine optimization services is not just the thrill of getting a number one ranking, but the accountability attached to it. So what are the reasons why accountability matters in SEO? 1) Predictions + Accountability…
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Microsoft Rejects GPLv3 Ties
Microsoft Corp. has rejected Thursday the idea that its deal last year with Novell ties it to the new General Public License Version 3 (GPLv3). The Microsoft-Novell partnership signed in November last year featured promises to make Windows interoperable…
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9 Things You Should Know In Doing Business With SEO Firms
Here is a list of things you should know when you plan to get the services of an SEO firm to do web search engine optimization for your website: • Be wary of SEO firms that send you email…
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Microsoft To Release 6 Security Updates
Microsoft Corp. will release six groups of security patches next week including three critical updates for Windows and Excel users, PC World reported. The critical updates will fix bugs in many different versions of Microsoft's products including the latest…
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Dealing With A Rogue SEO
Dealing with a deceitful and unreliable scoundrel who claims he is an expert in web search engine optimization is quite easy if you know how to spot and get rid of them. Google, in its website, shares noteworthy SEO…
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Web Host Free Rider To Provide SEO Services
Web host Free Rider Web Hosting (http://www.frwh.net) recently announced it is now providing search engine optimization services. The new service allows owners to optimize websites in a bid to get higher rankings in search engine results. The company said…
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SEO for Firefox
Aaron Wall of SEOBook has nice tidbits to share about the essence of using Firefox in doing web search engine optimization. SEO for Firefox Features: Pulls useful market research data right into Google's and Yahoo!'s search results, including the…
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eBay: Craigslist's Rival in Online Classifieds
Internet auction leader eBay has silently launched a new online classified advertising service in the United States. Kijiji, which means "village" in Swahili, is one of eBay's several classified advertising efforts outside U.S. The service is a market leader…
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SAP Admits to Illicit Downloads
SAP, a German software giant, admitted yesterday that a subsidiary had improperly obtained documents and software from Oracle, its archrival in the business software market. It also disclosed that the Justice Department was investigating the matter. But SAP CEO…
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eBay: Craigslist’s Rival in Online Classifieds
Internet auction leader eBay has silently launched a new online classified advertising service in the United States. Kijiji, which means "village" in Swahili, is one of eBay's several classified advertising efforts outside U.S. The service is a market leader…
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Google Acquires Web Phone Service
Google announced yesterday that it had acquired GrandCentral Communications, a service that lets people use a single number for all their phones. Terms of the sale transaction were not divulged. GrandCentral users can also create a single mailbox, accessible…
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Sponsored Post: Share on the Web, Pick a TechSmith Tool
Founded by William Hamilton in 1987, TechSmith initially developed custom software for Windows for use in various commercial applications. Since then, TechSmith has turned into the world's number 1 provider of screen capture and screen recording software for the…
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SEO Gets NEGATIVE
If your online business banks on Google searches for traffic, then Brendon Scott is a good ally. Scott offers what he and some other search marketers call "negative search engine optimization" or "negative SEO," a harmless-sounding term that amounts…
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tyBit could be The Next Big Thing in Online Search
Clarence Briggs, founder of the Advanced Internet Technologies in Fayetteville, is taking on a new undertaking. But he faces some huge rivals. Briggs believes tyBit could become a major player in the search industry, which is dominated by Google…
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Domain Name: More Than Just Squatting…
Domain name parking is one of the less reputable fast rising sectors of the Internet economy. Entrepreneurs register names that are either misspelling of common domains or generic titles. They fill them with ads from Google or Yahoo and…
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Small Business SEO Checklist: The Do's
Matt McGee of Search Engine Land gives us 21 essential SEO tips and techniques to yield improved search engine rankings. Here are the DO's: 1. Commit yourself to the process. 2. Be patient. 3. Ask a lot of questions…
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AgentAdvertise.com SEO Services For Real Estate Agents
Invotus, Inc., a leader in web design and marketing, announced Friday the launch of AgentAdvertise, a new search engine optimization service featuring ListPipe Technology that offers fresh, automated content for real estate blogs. "AgentAdvertise real estate marketing services help…
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7 Ways Your Site Can Be Sabotaged
Are you aware of the things that could sabotage your precious website? I've read an interesting Forbes article titled The Saboteurs Of Search penned by Andy Greenberg. She noted 7 ways to sabotage a website. Here they are: 1….
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New Software Technology Helps Small Businesses Think BIG
Web Tools and Technology, after 5 years of development, finally released Site Search Architect, a next-generation content management software (CMS) program to help small- to medium-sized businesses think BIG to rival large corporations. According to the company, Site Search…
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How To Optimize Your Site For Mobile Search
Mobile Web is now the mainstream. As a fact, everyone is launching their own versions of mobile websites. As such, there is a need to transform the usual SEO into mobile search engine optimization to cope with the web…
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Google Accounts Login Dilemmas
In the past, Internet search engine giant has allowed users to use varied usernames and passwords for different Google services. And these services are tied together under Google accounts umbrella. Eventually, Adwords/AdSense and Google mail were launched to the…
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Microsoft Ends Support For Windows 98 and ME
It looks as if Windows 98 and Windows ME have both reached the end of the tunnel as Microsoft announces it is to stop backing them as of this month. Microsoft, on its Web site announced: July 11, 2006…
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What is Web Accessibility?
Time to put the thinking caps on… The first query is: What is web accessibility? This is quite easy for you. Web accessibility is the manner that websites are designed and developed so that they are accessible to all…
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Reasons Behind Google's DoubleClick Purchase
Are you wondering why Google decided to acquire DoubleClick, a leading company in the ad serving business? In its weblog, the Internet search engine giant has this to say: Why we're buying DoubleClick In summary, we're buying DoubleClick because:…
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Host Gator Launches SEO Hosting Services
Web hosting provider Host Gator announced Tuesday that through its division SEO Hosting, it has launched its search engine optimization hosting services. The new feature allows purchasers o optimize their Web sites for search engines by hosting on multiple…
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Erik Dafforn's SEO Confessions
So you think you know everything web search engine optimization? Think again. Erik Dafforn, an SEO enthusiast, has a whole bunch to say: You'd better sit down, this may be shocking. The truth is, search optimizers don't know everything…
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eBay and Google: Kiss and Makeup
After canceling all Google ads in protest 10 days ago, eBay said it will resume service with the Google, but will rely more on rivals. The online auction leader said Friday that it intends to resume placing Web advertising…
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More Limits On Microsoft - Google
Where is the scorching competition leading Google and Microsoft? How bad is the battle among major search engines? Richard Waters, in his article Google calls for more limits on Microsoft, wrote: Google on Monday called on a judge to…
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Advantages Of Long Tail Keywords
If you can grab the opportunity to get the most that you can have, why let it slip away? That's also the case about the use of search engine optimization keywords. Usually, long tail keywords offer more advantages. There…
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Reasons Behind Google’s DoubleClick Purchase
Are you wondering why Google decided to acquire DoubleClick, a leading company in the ad serving business? In its weblog, the Internet search engine giant has this to say: Why we're buying DoubleClick In summary, we're buying DoubleClick because:…
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SEO Parasites Are Coming…
Russell Shaw of zdnet has an interesting prediction to share… In his iPhone: the domain name and SEO parasites are coming article, Shaw writes: I have seldom been as sure of something as what I am about to tell…
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5 Fundamental Questions On Keyword Research
Settled is the fact that keyword research is an essential part of search engine optimization. This is why SEO experts spend several hours to make good in this fundamental SEO area. Mark Jackson of Search Engine Watch has noted…
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Simplified SEO By SEOmoz
David Utter, writer at WebProNews, penned an article titled SEOmoz simplifies SEO. Ever wondered how simple SEO has become? Read on… Utter wrote: Now that the SMX Advanced conference has faded into memory, Rand Fishkin has posted something for…
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Google To Further Plug-In Hybrid Development
Internet search engine giant Google offers millions to advance plug-in hybrid vehicles and other technologies that link America's transport system to the electric grid. The company earlier said it is getting in on the development of electric vehicles, awarding…
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Modern E-mail Scam On The Rise
A different kind of scam is now swarming in e-mail boxes. These e-mails are focusing neither on recipient's good intentions nor greed but fear. The latest scam e-mail, threatens to kill recipients if they do not give thousands of…
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Could There Be eBay, Yahoo Merger Soon?
eBay + Yahoo! = ehoo! Could that be possible? Tim Poulus recently wrote: "I believe all the turmoil around Yahoo! following CEO Terry Semel's resignation fortifies the case for a merger with eBay (EBAY), which I defended before. Keep…
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Avoid Bad Neighborhood
Your website is perfectly optimized having lots of links, fresh content and competitive keywords. But why is it that you don't get high search engine rankings? …Is the situation familiar to you? As an SEO enthusiast, this could've happened…
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Dynamic URLs vs. Static URLs
Dynamic and static. Those are the 2 types of URLs. Basically, a dynamic URL is a page address that results from the search of a database-driven web site or the URL of a web site that runs a script….
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What About 301 Redirect?
Troubled by moving pages or changing file names? One of the most efficient methods for webpage redirection is the 301 redirect301 redirect. By far, it is also one of most friendly techniques to Internet search engines because it preserves…
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6 Extra SEO Tips
Your list of effective SEO tips might be lacking things, here are some of them: Be bold. Wrap your keywords with the tags but do not overuse them. Once or twice is enough. Be a foreigner. United Kingdom and…
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Vanessa Fox Leaves Google
The entire blogosphere was astonished to know Vanessa Fox is leaving Internet search engine giant Google. Here's Vanessa's piece: For the last two years, I have had a fantastic time helping to build Google Webmaster Central. I have loved…
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Google, eBay Skirmish
Greg Sterling of Search Engine Land reports Google and eBay skirmish: This week, eBay Live is happening in Boston, but the event is likely to be overshadowed by a fascinating and fast-developing controversy between the auction giant and Google….
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Yahoo, Print Media Boast Alliance
Tomio Geron's article titled Yahoo, Newspapers Tout Alliance posted on redherring states: Yahoo's content and advertising alliance with newspapers has grown almost threefold in the program's first six months, the Internet portal said this week. The rapid growth suggests…
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Google Complains About Microsoft's Vista
Internet search leader Google Inc. said Microsoft Corp.'s Vista operating system is stifling competition as the high-tech heavyweights struggle for the allegiance of personal computer users. Michael Liedtke, AP business writer, reports: In a 49-page document filed April 18…
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SEO And Cheating
The 'black hat' shonks or cheaters are all over and they don't care whether a company or individual is hurt or financially burdened because of their unethical black SEO techniques. Most of them are quick in taking your money…
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Ethical Issues On Hiring SEO Company
In putting up a website, it is advantageous to employ search engine optimization services to help attain high search engine rankings. And for newbies in the industry, they oftentimes choose to hire an SEO company to take care of…
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Google's Privacy Practices Are The Worst On The Internet Says A Watchdog Group
It's no surprise to an expert user but to invade the main stream press is another story. Here's the report: In a report released Saturday, London-based Privacy International assigned Google its lowest possible grade. The category is reserved for…
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Google’s Privacy Practices Are The Worst On The Internet Says A Watchdog Group
It's no surprise to an expert user but to invade the main stream press is another story. Here's the report: In a report released Saturday, London-based Privacy International assigned Google its lowest possible grade. The category is reserved for…
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Doing Keyword Research
Keyword research is an essential step that all SEO experts and Internet marketers must take in order to figure out exactly how to choose a product or a niche to promote based on potential and competition. First things first,…
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7 SEO Activities To Rank High In SERPs
The pivotal objective of every search engine optimization service is to make your website friendly to spiders and crawlers. If it has achieved that degree of search-engine friendliness, the SERPs will be dramatically increased. The aftermath does not only…
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Google Universal Update's BIG Traffic Winners
Bill Tancer, analyst at Hitwise, earlier released new data comparing Google's web properties before and after the release of Google Universal Search. The article titled Google Universal Search - Video and Maps Benefit, reflects how forceful the changes in…
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Book Publisher Steals Google Laptops
What would you do if Google steals your copyright? Richard Charkin tells us… Angered by Google's attempts to copy their works, publishers have decided to strike back against the ad broker by stealing its technology. Late last week, at…
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Upcoming 'Adwords Killer'…
An interesting material titled 'Can eBay "Auction Off"' Google? posted by Julia Boorstin has caught my attention early this morning. Here's the report: Ebay wants to auction anything and everything, and now it's using its auction technology to create…
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Man Described as one of the 'World's Most Prolific Spammers,' Arrested!
Robert Alan Soloway, described as one of the world's most prolific spammers, was arrested Wednesday. Despite the arrest, millions of junk e-mails continued to surface the mailboxes. Anick Jesdanun, AP Internet Writer reports: Soloway, 27, was once on a…
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Is Danny Sullivan A Spammer?
Search Engine Land, Danny Sullivan's site, was caught hiding text and performing "poor man cloaking" techniques. A WebProWorld thread divulged that Search Engine Land was hiding text in a CSS file: text-indent: -9000px; But Danny isn't aware of the…
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Man Described as one of the ‘World's Most Prolific Spammers,’ Arrested!
Mahalo And Its "Alpha" Test Release
Mahalo, backed by Jason Calacanis, has now gone live in an early "Alpha" test release. In Mahalo, human editors have crafted shows up in the top search results for popular queries. Penny-wise, Calacanis is optimistic he has things covered….
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13 Ways To Boost Web Page Rankings
Here is Jessica Bowman's 13 efficient ways for boosting favorable content to the page one of search engine results: 1. Review the "About" section of your website for opportunities to incorporate links within your existing content. 2. Look at…
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Google Gears Add Colors To Offline Web Applications
Something more colorful could invade your offline web applications. And it will be delivered straight by Google, the Internet search engine giant. Aaron Boodman and Erik Arvidsson, Google Gears engineers, posted this article titled "Going offline with Google Gears"…
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Small Aussie outfit wants to give Google some kickin'
An Aussie outfit is set to release a search engine which it claims is far better than Google. Rob Gabriel of MyLiveSearch uses an engine which is live rather than building a vast index of web pages, via automated…
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Testing Search Engines
Jeff Bertolucci of the PC World has this fascinating article titled Search engine shoot-out: How we tested the search engines. It says: We tested a total of 55 services in six categories: general (text info), video, mobile/local, news, images,…
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Discover The Specialized Search Engines
How do you like specialized search? If you do, here are some Internet search engines to help you manage deals online. www.bookfinder.com www.pricewormer.com/books Book Finder lists the lowest-priced books not only for new copies but used, as well. The…
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Increasing Your ROI
When you are thinking of embarking upon a search engine optimization campaign, the first thing to ask is whether you can take care of the campaign in house or you will be hiring an outside SEO firm. Doing search…
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New Web CEO 7 Out-Performs Other SEO Software
Newly released Web CEO 7, SEO software, meets modern SEO demands. Now it comes with the most significant changes and additions that include the following: • Unified Import System that allows importing settings from other tools and projects. Users…
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Intel: Free Ride is Over!
Say goodbye to freebies, free rides… News.com reports: After years of delivering faster and faster chips that can easily boost the performance of most desktop software, Intel says the free ride is over. Already, chipmakers like Intel and Advanced…
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Google, Korea Daum In Partnership Talks
Google and Korea Daum are in talks on YouTube and ad deals partnership. MarketWatch reports: Google Inc. may share YouTube video content and cooperate in online advertising, the Korea Herald reported, citing unidentified industry sources. Google Chief Executive Eric…
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Understanding SEO Penalties
Minus the search engines, Internet is meaningless. How many websites do you visit using the major search? Compare it with the number of websites by actually typing their URLs. Their importance cannot be overemphasized. This is why optimizers are…
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Ways To Enhance Page Rankings
SEO experts say that for a web page to rank high in search engine results it must have fresh and relevant content as well as ample quality links. Algorithms of major search engines demand placing more emphasis on the…
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Google Adds Spice To Image Search
The search engine giant's acquisition of Neven Seven, a company specialized in image recognition, resulted to an innovative face detection technology at Google Image Search. In its blog, Google announced: Google Image Search has a new feature that lets…
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Google takes you to the road not taken…
How do you like the idea of avoiding driving on major highways? If it sounds good to you, you'll probably like Google's new feature on Google Maps. Barry Brumitt, software engineer at Google tells you how to take the…
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[Link]
EU Probes Google Over Privacy Concerns
An independent European Union panel has launched an investigation into whether Google Inc. (GOOG)'s Internet search engine abides by European privacy rules. EU spokesman Pietro Petrucci said Friday that the 28-member panel, which advises the European Commission and EU…
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[Link]
Google Says Accidents Happen (Click Your AdSense Ads)
Something interesting at the same time irksome caught my eye this morning. Published on the Inside AdSense weblog is this: Accidents happen As most of you know, our program policies state that publishers are not permitted to click on…
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[Link]
8 Tips For User-Generated Content
In order to make it to the top search engine optimization results, you have to concentrate on the desires of the major search engines not just your target market. And it all starts in your web content. Here are…
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[Link]
Google takes you to the road not taken…
How do you like the idea of avoiding driving on major highways? If it sounds good to you, you'll probably like Google's new feature on Google Maps. Barry Brumitt, software engineer at Google tells you how to take the…
Continue.
[Link]
Google wants to organize your daily life
Google's goal is to be part of your everyday life. This is why it wants to maximize the personal information it holds. Eric Schmidt, Google's chief executive, said gathering more personal data was a key way for Google to…
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[Link]
Another Wifi Felon Arrested
In Michigan, police have arrested a man for sitting out in his car, using a cafe's wifi. The charge is a felony, carrying a maximum five year sentence and $10,000 fine. Wood TV reports: It's a lunch hour ritual…
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[Link]
Sponsored Post: TechSmith Offers SnagIt for Vista
TechSmith has heard the call of Vista lovers and announces its SnagIt software is now available for users of Microsoft Visual Studio Team System: TechSmith Corp., the world's leading provider of screen capture and recording solutions, today announced the release…
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Click Fraud - again and again…
Click fraud is back as one of the hottest issues in the PPC advertising realm. It's under the carpet…again. In a press release, early results of a study employing Fair Isaac's Proven Fraud Detection Technology indicate that 10-15% of…
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Click Fraud – again and again…
Click fraud is back as one of the hottest issues in the PPC advertising realm. It's under the carpet…again. In a press release, early results of a study employing Fair Isaac's Proven Fraud Detection Technology indicate that 10-15% of…
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Yahoo caught cloaking!
Yahoo was caught cloaking! Yes, you read it right. One of the major search engines is violating its own rules against cloaking. If you look on Yahoo!'s "Search Content Quality Guidelines" it states that it considers unwanted those: 1….
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Google Disabling Arbitrage Publisher Accounts
Jennifer Slegg, a famed name in the contextual advertising realm, wrote a great article on her website about how Google is disabling arbitrage accounts as of June 1. She wrote… Numerous AdSense publishers have been receiving emails from Google…
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Adware Maker Sues Anti-Spyware Vendor
Adware maker Zango is tired and sick with having their "software" removed from computers by PC Tools, makers of the popular Spyware Doctor software, without due notification. Representatives from both Zango and PC Tools confirmed that Zango had filed…
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Google's spider goes universal
Google Inc., online search leader, started showing videos on its main results page Wednesday along with photos, books and other content previously separated into different categories. In line with said universal approach, Google's search engine results will begin rolling…
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What Is Vertical Search?
Have you any idea what vertical search means? If the answer is on the negative, you are not alone in the dilemma. This is because most people don't have any idea what the term imply. Vertical search, otherwise called…
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Hot Tips For Quality Link Building
Link building proves to be a never ending topic for search engine optimization experts. In fact, the talks about link building have not subsided since 2003. The talks are heightened when the need to discuss how link building could…
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Google’s spider goes universal
Google Inc., online search leader, started showing videos on its main results page Wednesday along with photos, books and other content previously separated into different categories. In line with said universal approach, Google's search engine results will begin rolling…
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Is Digg Burying Content Internally?
Neil Patel at Pronet Advertising wrote an expose on titled Digg is Censoring Content by Burying Stories Internally. The expose delved on how Digg is using unseen and unamed moderators to bury content. The real problem is they are…
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Microsoft Claims Linux Violates 235 of its Patents
Microsoft claims that free software like Linux, which runs a big chunk of corporate America, violates 235 of its patents. It wants royalties from distributors and users. Users like you, maybe. Fortune's Roger Parloff reports. CNN reports: Caught in…
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Back Linking Your Way To SEO Success!
Back linking is having other sites link to your website. It is one of the best SEO strategies to get high search engine rankings. As a fact, back linking is deemed essential in doing search engine optimization; they build…
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Top 10 Tips For Successful Internet Business
Matt Bacak, a well-established Internet millionaire and best-selling author, wrote the "10 Secret Tips of Successful Internet Businesses." Newbies and experts could find the list pretty beneficial. Here are the top Internet business tips: Tip #1: Long sales letters…
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MySpace Introduces 'Take Down Stay Down' Copyright Protection
MySpace earlier launched groundbreaking software designed to prevent users from reposting unauthorized copyright content. In a press release, the social networking website divulged: Take Down Stay Down™, an innovative new feature for copyright holders that prevents users from re-posting…
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Google Algorithm and the Confusion
Indeed, the number one online business killer is for your website not to be found on the first page of Google. The search engine giant accounts for about 50% of web search traffic. According to comScore data, in February…
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Could Terry Semel bring Yahoo back into the black?
The Economist has this query: Is Terry Semel the right man to lead Yahoo! against its nimbler rival? The report continued: JERRY YANG, who co-founded Yahoo! and remains on its board, says that the internet company is in the…
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Old Media Says Google is NOT A Friend
Is Google, Inc. your friend? It could be. But the old media could answer on the negative. The modern environment is governed by the web and major search engines. Earlier, Reuters reported that leading media executives took a combative…
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Top 100 Ad Campaigns
Ever wondered what ads dominate the online advertising realm? Wonder no more for AdAge has collected them all for better accessibility. At the AdAge website, an article titled top 100 advertising campaigns would surely captivate your searching psyche. What…
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Google's Lasnik Talks About Nofollow Linking it to Natural Web Structure
In a recent interview, Adam Lasnik, an SEO strategist at Google talks about how nofollow links could create natural web structure. Adam is famed in the online community as a new voice for communications from Google to the webmaster…
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Microsoft, Yahoo Alliance Talks: No Longer Active
It seems that the alliance between Microsoft and Yahoo will no longer prosper. Earlier, it was reported that talk between the search engines giants were no longer active. To those who are expecting for a more powerful merged company,…
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Google’s Lasnik Talks About Nofollow Linking it to Natural Web Structure
In a recent interview, Adam Lasnik, an SEO strategist at Google talks about how nofollow links could create natural web structure. Adam is famed in the online community as a new voice for communications from Google to the webmaster…
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Effective SEO now within your means
SEO or search engine optimization is the hottest way to driving traffic at the same time making your website rank well in SEO results. Making the most out of an optimized website will yield lots of gains for the…
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Google Helps Make Public Records More Accessible
Google will be helping the state governments to make reams of hard-to-find public records more accessible to everyone. This could be done by providing free consulting and a number of software. This plan stirs advocates of open government but…
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Yahoo Acquires Right Media
Major search engines are dead serious about the mounting competition in the industry. In retort to Google's acquisition of DoubleClick, Yahoo purchased Right Media's ad exchange for $680 million consideration. Yahoo! press release blog post written by Terry Semel,…
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PPC Advertising: How To Start
Pay-per-click (PPC) advertising is the method of getting your ads displayed at the top search engine results. One good advantage of PPC advertising is that you pay for an ad when a user clicks on it. With it, you…
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Google Can't Buy Loyalty
One thing that Google has plenty of is - MONEY. Unfortunately, money can't buy loyalty. At present, the search engine giant is in brain drain as precious talent leaves its sanctuary. Others are saying they would stay because of…
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Sponsored Post: TechSmith Brings Free Virtual Sticky Notes and Skype Accessories to SnagIt
TechSmith Corp., the world's leading provider of screen capture and recording solutions, today announced the release of its SnagIt Notes and Skype Output accessories. SnagIt enables computer users to take screenshots of exactly what they see on their screens to…
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9 Factors to help you reach the Top 10
Search engine optimization firms are making a fortune by doing the menial work that is ignored by many designers. To boot, it is easy to do most of the work done by most SEO firms, all you have to…
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SEO Gurus Commend Traffic Masters 2007
The fact is web traffic is the lifeblood of every website. You can have the most appealing website, with fresh and relevant content as well as a perfect opt-in page. But if you don't have traffic, especially qualified traffic…
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Expect More Freedom At Google China
According to the Wall Street Journal report Google Inc., the second-largest Internet search engine in China, aims to become the market leader there, as it gives local management more authority. The statement was given by Chief Executive Eric Schmidt…
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Yahoo News Moves Images, Videos To Top
Greg Jarboe of Search Engine Watch pointed out that Yahoo has added images and videos to the top of some of the Yahoo News search results. The changes were tackled by Jarboe in his blog entry titled Images and…
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Wikipedia Tagged As World's Biggest Link Scam
Techcrunch unfolds the latest controversy that has started since the announcement of Wikipedia that all outbound links from the online encyclopedia would include the nofollow tag. The report said: The nofollow tag on a link is said to prevent…
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How do you Manage Content for SEO?
We all know that in search engine optimization, content is the king. Moreover, managing content is not only essential in creating your website but it is also important in making your site rank high in search engine results. But…
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Wanna Suffer Google Sandbox for Life?
So many newbies in the search engine optimization realm are trying to learn the basics of being indexed by major search engines especially Google. Aside from this, they also intend to uncover the secret of staying on the index….
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YouTube To Include Summer Ads
YouTube fanatics out there don't be shocked when you see summer ads coming in. This is because the video-sharing website acquired by Google is entertaining pre-roll and post-roll spots this summer. This is also in line with Google experiment…
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Google listed as NBC's Potential Suitor
According to John Battelle's article titled Google - NBC: Very Dumb Idea, the search engine giant is one of the entties being mentioned as candidate interested in purchasing the NBC. Battelle's wrote: Some buzz from Wall St: Analysts are…
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10 Most Common Passwords Online
As verio.com defines it, password is a series of characters that enables someone to access a file, computer or program. Your Control Panel is password protected to prevent unauthorized users from changing your information. The password should be a…
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Ask.com to introduce Contextual Advertising Product
IAC Advertising Solutions (IACAS) announced today that a contextual advertising product that enables publishers to generate revenue through contextually-relevant ad units on their content pages. Contextual advertising offering is expected to generate new revenue options for publishers. It also…
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Online Newspaper Ads Face Dim Future
Sarah Ellison and Suzanne Vranica earlier wrote an article for The Wall Street Journal titled Papers' Web Hopes Dim a Bit. She said, "Even with all the grim news the newspaper industry has faced in recent years, publishers have…
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Google aims to Knit Back the Web of Nature
Larry Brilliant, executive director of Google.org, earlier wrote an illuminating article title, The Spreading Epidemic. In said article, Brilliant tackled about the bountiful catastrophe that cripples today's existence. Larry wrote: Today we have even better electronic trolling services. Google…
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Is YouTube Selling Links to Politicians?
If you try to explore YouTube more intently, you will find a section which is intended for high profile US politicians. And if you observe scrupulously, you also will learn that there is inconsistency in the implementation of linking….
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How Wicked Could SEO Get?
John Andrews, in his weblog, wrote an interesting entry titled A "Market for Lemons", a Nobel Prize, and Snake Oil SEO. The entry tackles about the ills of search engine optimization services. Andrews wrote: There is so much so-called…
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Questions To Answer Before Starting An SEO Campaign
Before you start your search engine optimization campaign, you have to think, think, and think some more. You have so many things to ponder about like the surrounding issues, goals, SEO techniques and a lot more. In doing SEO…
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Dealing With Tangled Web And SEO Rankings
It may sound too elementary but many companies still fail to attract more customers through their websites. As such, the website could be likened to a piece of crap - useless and insignificant. The web is full of tangled…
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Google Unveils Enhanced Content Removal Tools
If removing content is your dilemma, you have one good reason to be thankful about Google. Earlier, Google has unveiled new tools to help webmasters and enthusiasts alike to effortlessly remove content from the search engine. In the right…
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Most Efficient SEO Steps
Search engine optimization, otherwise known as SEO, is both an art and science. Hence, every optimizer must be good in making websites catchy and friendly to major search engines. The highly optimized your web pages are, the higher are…
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Ask.com To Unfold New Algo
Ask.com is entertaining a new algorithm. In an entry written by Barry Schwartz titled Goodbye Teoma Algorithm, Hello Edison, Says Ask.com posted on Search Engine Land, it was confirmed by Jim Lanzone, CEO of Ask.com to the author that…
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Could You Possibly Junk The Internet?
At this point in time, have you envisioned a life minus the Internet? Well, that could serve as your worst nightmare, isn't it? To junk it is the last thing you would do.. But a horde of smart people…
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Sponsored Themes: The Buzzword
The blogosphere, at present, has 'sponsored themes' as the buzzword. For those who are new to the topic, the term, also called 'theme sponsorship,' is used in the market involving advertisers that pay money to sites in order to…
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The Return of the Breadcrumbs…
Don't expect to learn a new recipe. These breadcrumbs are different from what you think when you imagine mouth-watering meals. Jakob Nielson would further elucidate you about the matter… Nielson writes: Breadcrumbs have always been a secondary navigation aid….
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Google to Acquire DoubleClick for $3.1 billion
As reported on MarketWatch, Google Inc.said late Friday it has agreed to acquire digital marketing company DoubleClick Inc. for $3.1 billion in cash from private equity firms Hellman & Friedman and JMI Equity, and management. The deal is expected…
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Is your site crappy and spammy because of Google AdSense?
In today's realm of automation, it is best that the publisher knows and truly trusts the websites that they are recommending to the netizens. But how could that happen when ads are actually chosen by computers? Are you puzzled…
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The Return of the Breadcrumbs…
Don't expect to learn a new recipe. These breadcrumbs are different from what you think when you imagine mouth-watering meals. Jakob Nielson would further elucidate you about the matter… Nielson writes: Breadcrumbs have always been a secondary navigation aid….
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Top 4 Essential SEO Tips
In doing search engine optimization services, it is necessary that you incorporate some general SEO tips to have improved rankings. Here are some of the things that you have to consider: 1. All metas are important. Be wise in…
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Google Unleashes Voice Local Search
Google is now offering experimental service straight from its laboratory. Google Voice Local Search is now live for everyone to enjoy… Google announces: Google Voice Local Search is Google's experimental service to make local-business search accessible over the phone….
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How do you apply search engine optimization ecommerce?
Search engine optimization ecommerce can be a little different. However, it should be used by shopping cart websites to bolster sales. The fact is search engine optimization firms often perceive e-commerce websites as a barrier to the SEO platform….
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5 Must-Use SEO Techniques
There are lots of SEO techniques in the search engine optimization arena. However, black hat SEO, which involves deceit and artificial techniques, should be avoided. To learn SEO technique is essential to make a particular website friendly to the…
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YouTube Introduces CitizenTube
YouTube wants to invade the political aspect of the human race by introducing CitizenTube. The new service wants to know what issues matters to the populace. It will be delving mainly about politics and other issues relating to your…
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SEO Content versus Links
Confusion is building up in the search engine optimization realm. It was earlier established that content is the king. But these days some experts are saying that web content is just a parcel in the game of links. Basically,…
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AOL, Google Launch New Search Ad Service
Do you find AdWords exorbitant? Or do you run a B2C website? If the answer is on the affirmative, you may find the sale of AdWords interesting… AOL, through its Time Warner Inc. division, will be introducing a paid…
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VeriSign to raise domain fees
Verisign, a leading provider of digital infrastructure for the networked world, earlier announced that it is raising domain prices. The price changes are expected to start on October 15. Dot com domain prices will be increased by 7% and…
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The Ins and Outs of Linking Building
Link building boosts a particular site's position in the search engine optimization. Links could reliably measure the site's popularity and productivity. And in order for your site to make it to the top search engine rankings, link building is…
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The Most Essential SEO Factor is Linking
Indeed, linking is what ultimately helps a website to achieve top search engine rankings. Without the same, it is quite impossible for a particular site to achieve significant web traffic. Linking and using quality SEO keywords is the magic…
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SEO As Business Advertising Tool
You definitely want to be successful in all your endeavors. And your business is not an exception to it. Certainly, you want a healthy flow of wealth. Having a business necessitates dedication, diligence and lots of hard work. And…
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Google Notebook Speaks Your Tongue
Google reaches out to its millions of users by speaking in their tongue. Finally, Google Notebook becomes multi-lingual. The move is taken to make it easy for the users to collect, organize and share information online. It is said…
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Deleting URLs from Yahoo Index
Wish you could delete URLs but you can't… Oopps. Not to worry. Yahoo has recently added one of the most important features to its Site Explorer and that is the ability to delete URLs from its index. Yes! Yahoo…
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Google Pack to Treat PC Blues
Google offers two additional applications to treat PC blues and to keep them safer than before. The first application is called Symantec's Norton Security Scan, which detects and removes viruses. The second application is dubbed PC Tools' Spyware Doctor…
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Evolve With SEO or Die…
Evolve. Or die. Those are the two choices for you to grab. Things change. So are you. But if you want change to bother you no longer, choose the time when you have to be futile. What used to…
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When you want it impeccable, do SEO keyword research
One of the usual mistakes that webmasters commit is the lack of diligence in researching SEO keywords. The result is poor search engine rankings and less web traffic. Come to think of it, all your hard work in creating…
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Search Engines and their Choices
Before finding your website, search engines are faced with different choices. The four distinct choices they make include: Choice #1: Search engines choose to use the Internet to find a specific product or service, to research on an issue…
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HitTail Offers 'Plus' Premium Version
HitTail, a product that reveals the real time score of keywords used by searchers to find a particular website, has added HitTail Plus to make way for a premium version of the tool. The tool is significant in doing…
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The Power of Link Building
Links rule the Net. How? Links bring high search engine ranking. Links bring popularity. Ultimately, links bring money. These are the reasons why webmasters and marketers are getting crazy over link building. How do you go about link building?…
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Search Engines and the Queries Behind
In order to have higher search engine ranking, one has to ascertain the essence of using search engines. And to be familiar with the major search engines, queries behind their existence must be answered. It is the search engines…
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Flixster Hits 10M Registered Users
How productive is your website? Doing well? Or plummeting in the search engine rankings? Flixster could inspire you to keep going and do better to give your site improved search engine optimization rankings at the same time overwhelming web…
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Would AJAX Lead to Page View Demise?
Edelman public relations professional and celebrated blogger Steve Rubel said that AJAX, the technology behind the Web 2.0, will lead to the demise of the page view as a metric for Web site success. Is it really possible? At…
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Google's Next-Gen Sneakernet in the Works
Google, the search engine giant is utilizing Sneakernet to get 120 terabytes from A to B. How is Google managing the transfer? Wired.com reports: How do you get 120 terabytes of data — the equivalent of 123,000 iPod shuffles…
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10 Reasons Why Search Engine Marketing Job Is HOT!
Are you unemployed or underemployed? Why not consider a search engine marketing job? Search engine marketing service is one of the most in-demand professions these days. Why? Here are the top ten reasons: 1. The search engine industry is…
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