Search Marketing
Friday, April 6th, 2007Content Marketing Curation Tips
Blog search engine Technorati tracks over 100 million blogs on the web. New business blogs are started every day, on top of micromedia like Twitter, pseudo micro/blogging services like Amplify and actual long form articles from companies that realize consumers are no longer satisfied with basic products and services information. They want more. Creating new content on a daily basis is a challenge [Link]
5 Tips for Better B2B Search Engine Marketing
Search engine marketing is a top priority for companies of all types in today's digital age whether those efforts are part of a B2B marketing program or B2C. Business to Business search marketing however, takes a slightly different form than B2C. Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. B2B marketing must carefully consider target [Link]
Minnesota SEO Firm TopRank to Write for Microsoft
Minnesota based Search Engine Optimization agency TopRank Online Marketing has been asked by Microsoft Advertising Community to write a monthly column on Search, Social and PR topics. Posts will begin in November and continue about once per month. Microsoft is keen on being a great resource for online marketers and is walking the talk by providing the Advertising Community site."The point of our [Link]
Digital Asset Optimization Campaign Management Tips
Optimizing web pages alone, is simply not enough in competitive categories. Increasing numbers of companies and SEO consulting companies have realized this and are adopting more formal holistic content optimization strategies. Digital Asset Optimization is a SEO Point of View that TopRank started developing in early 2007.Managing a textbook search engine optimization program for a complex website [Link]
SEO Minneapolis
When you search on Google for phrases like "SEO Minneapolis" there are approximately 373,000 search results. That's pretty amazing considering there are so few search engine optimization blogs being published in the Twin Cities.A search for "SEO Minneapolis" on Google Blog search returns over 4,000 results but most of them are scraped content from a much smaller number of actual blogs about [Link]
Link Building Tips - Blast From the Past
Here's an article on link building that originally ran over 3 years ago. It's amazing how much has changed since then. Enjoy:Link BuildingHere are tips for effective link building:Reasons to link:a) To drive traffic directly to your siteb) For search engine rankingsA) Linking to drive traffic to your siteLocation Location LocationIdentify high traffic sites that would be visited by your target [Link]
New RSS Feed URL
This SEO blog is retired. Be sure to subscribe to the new feed at:http://feeds.feedburner.com/onlinemarketingseoblogFor daily updates on search marketing industry events, interviews, tips, tactics and the most comprehensive list of SEO blogs on the web, be sure to visit Online Marketing Blog!Need SEO in Minneapolis? Contact TopRank at 1-877-872-6628. [Link]
Checking for Clean Links
What's a "clean crawlable link"? It's one that is not blocked with Robots NoIndex meta tag, JavaScript redirect, blocked with robots.txt or a NoFollow tag.If you in the business of SEO and still involved with begging for links, article submissions or other high labor, low impact tactics, then you'll want to make sure the links you actually do get are good.Here are a few things to check for:1. To [Link]
TopRank Featured in Star Tribune
While I was at the Search Engine Strategies conference in New York, the Minneapolis Star Tribune published a profile of our companies, TopRank Online Marketing and Misukanis Odden Public Relations. The story, "Learning how to climb the web" was written by the very talented Jenna Ross.Like the coverage we received in The Economist, "Dancing with Google's Spiders" treatment of TopRank was very [Link]
Web Developers: Help Me Help You
A client's site is being completely overhauled by a new web dev agency from scratch because the existing agency has locked down the CMS as proprietary. These are questions put to the new agency web dev team:1. "Can we manually or dynamically populate the title tags so they're not all the same?" No2. "If we map the old urls to the new urls with 301 redirects can you implement on the server?" [Link]
Social Bookmarking Strategies at SES New York
Last week I was a speaker at SES New York on a panel called "Bookmarking Strategies". I was tasked fairly specifically, to talk about the very basics of social bookmarking. On the panel with me were Todd Malicoat, Michael Gray and Neil Patel. Alex Bennert was moderator.It was a particularly niche topic for an entire session, but I was glad and appreciative that Danny Sullivan asked me to do a [Link]
More Digg Lameness
So, apparently Digg unbanned certain domains from having stories submitted but feedback I've been getting and direct observations show that any stories submitted from these allegedly non-banned sites are quickly "buried".Connected Internet shows how the "Digg mafia" buried a story within minutes from their site. Pronet Advertising found evidence of a Digg "bury brigade". It's all childish [Link]
Digg Un-bans Online Marketing Blog
Today I noticed on a trackback link from Pronet Advertising that Digg has decided to un-ban a number of domain names. Neil Patel's name is listed as the author of the blog post and he lists Online Marketing Blog at the top. I appreciate the heads up.I suspect there are people wondering what the owners of the sites that are not on Digg have to say about this. Here's my reply: Sigh.We weren't [Link]
SEO Tools & Tactics
Larry Chase has published Web Digest for Marketers for a very, very long time. What amazes me is that he still finds great online marketing resources to share. His latest newsletter shares 12 Insider SEO Tools & Tactics.HitTail - This tool reveals in real time the most promising yet least utilized keywords that drive traffic to your site organically.Link Hub Finder Tool - This tool will help you [Link]
Search Marketing Seminar Minneapolis Minnesota
Extra, Extra, Read All About It! High Rankings Search Engine Marketing seminar is coming to Minneapolis March 15 & 16. More info hereJill Whalen is a pioneer in the SEO world and I am very honored that she has asked me to join her and the excellent group of SEO and PPC experts she’s gathered to do this seminar.My session is called, “UnGoogle Your Search Marketing - Alternative ways to drive [Link]
Online Marketing Blog Gets Hit with DOS
It has been an interesting Monday to say the least. Our main company blog, toprankblog.com has been hit with a Denial of Service attack or something similar. I guess we found out how good or not so good the tech support was at our host. I should say our "old" host.After 5 hours offline and no action (the led to a resolution) I decided to move hosting of toprankblog.com to a new hosting company. [Link]
Dave Pasternack SEO Predictions in 2005
Singing the "SEO is dead" song is nothing new for Dave Pasternack, despite all the recent rounds of impotent cliches. I came across the article linked above over at SEO Today from Oct 11, 2005 where he talks about Yahoo Search Subscriptions and proclaims the following pearls:"Yahoo!’s new Search Subscriptions, now in beta, means two things for SEO. The first thing it means is that organic search [Link]
TopRank Weekly Roundup
Here is a list of the week's blog posts over at Online Marketing Blog focusing on SEO, blogging and business of search marketing.SEMPO Board of Directors Nominees - LeeSearch Marketing Blogs Update 012607 - Friday Search News 012507 - Content vs Links - The Lowdown on Web Designers and SEO - Recommendations for Collaboration SoftwareBlogging in Different LanguagesYahoo Adds Quality Index to [Link]
The Cons of Changing URLs
Here is a question about changing URLs that I recently received that I thought would be of use to others considering a similar situation:"We are considering changing our policy regarding URLs for sites. Right now each one has its own URL, i.e., domainname.com. We are considering changing them to: www.ourbrandname.com/olddomainname/. There are strong business reasons to do so. Are there any [Link]
What's the Word on Page Rank?
A public relations associate recently shared the persistent question of a client that I thought I would provide an answer to here.Q: XYZ person and ABC company keeps talking about Page Rank. I have told him that we do not look at Page Rank in that way. Do you have a good explanation of why Page Rank is not worth obsessing over?A: The data that supplies Google toolbar PageRank scores (the [Link]
Vote for SEO Blog
KBCafe is running their annual blog awards with quite a few categories to choose from ranging from best Web 2.0 blog to best basketball blog.Category #11 is for SEO Blog and Online Marketing Blog has been included in the running. I hope you like the work we do and vote for us! [Link]
OMB Search Marketing Roundup 010507
This week's roundup of blog posts over at Online Marketing Blog starts a whole new year for search marketing.2007 Happy New Year!Video Interview on Transparency and Social MediaFavorite SEO BlogsWill Blogsmith be the next big blogging platform?Must Read Search Marketing BlogsReader Poll: Top Reasons to Let a Client GoElements of Successful Client RelationshipsSearch Marketing Blogs Update [Link]
Best SEO Blog of 2006 Award
Search Engine Journal has announced the winner of the 2006 Best SEO Blog voting and the winner is SEOmoz. I would have to agree. I have mentioned over at Online Marketing Blog that I think SEOmoz is the best SEO blog on the planet. Apparently, quite a few people agree. :)Congratulations Rand!!! Tags: seo blogs, seomoz [Link]
OMB Search Marketing Roundup 123006
Here is a roundup of posts from Online Marketing Blog this week:Blogs Rock for SEO, SMO and PRLowdown on Spamming Social MediaWill Google Squash Digg?Happy Birthday Online Marketing Blog!Dan Thies Calls it QuitsReviewMe Owner Sells Performancing Assets to PayPerPostTop TopRank Blog Posts for 2006SEO Strategy: Zone or Man to Man?Playstation 3 Baby!Next week starts a whole new year! Happy New Year! [Link]
Vote for Search Blog Awards
Search Engine Journal is running the 2006 version of their search blog awards with numerous categories and a super list of blogs. Everything from SEO, to SEM and affiliate marketing is represented. There's even a write in for favorite search marketing podcast. TopRank has a spot in the Social Media Optimization category, so please round up some holiday generosity and cast a "five" vote for [Link]
Search Marketing Interviews
Over at Online Marketing Blog we've posted two new "Spotlight on Search" interviews.The first is with John Slade, Senior Director of Yahoo Global Product Management at Yahoo!. John answers questions focused on the new Yahoo Search Advertising platform also known as "Panama".The second interview is with SEO and Online Reputation Management expert, Andy Beal of Marketing Pilgrim. Andy has built up [Link]
Neil Patel
Check out this Neil Patel photo from SES Chicago. Looks like a bit of role playing fun was being had - or more likely just a link bait contest. 
[Link]
Digital Asset Optimization Campaign Management Tips
Optimizing web pages alone, is simply not enough in competitive categories. Increasing numbers of companies and SEO consulting companies have realized this and are adopting more formal holistic content optimization strategies. Digital Asset Optimization is a SEO Point of View that TopRank started developing in early 2007. Managing a textbook search engine optimization program for a complex [Link]
SEO Minneapolis
When you search on Google for phrases like "SEO Minneapolis" there are approximately 373,000 search results. That's pretty amazing considering there are so few search engine optimization blogs being published in the Twin Cities. A search for "SEO Minneapolis" on Google Blog search returns over 4,000 results but most of them are scraped content from a much smaller number of actual blogs about SEO [Link]
Link Building Tips - Blast From the Past
Here's an article on link building that originally ran over 3 years ago. It's amazing how much has changed since then. Enjoy: Link Building Here are tips for effective link building: Reasons to link: a) To drive traffic directly to your site b) For search engine rankings A) Linking to drive traffic to your site Location Location Location Identify high traffic sites that would be visited by [Link]
New RSS Feed URL
This SEO blog is retired. Be sure to subscribe to the new feed at: http://feeds.feedburner.com/onlinemarketingseoblog For daily updates on search marketing industry events, interviews, tips, tactics and the most comprehensive list of SEO blogs on the web, be sure to visit Online Marketing Blog! Need SEO in Minneapolis? Contact TopRank at 1-877-872-6628. [Link]
Checking for Clean Links
What's a "clean crawlable link"? It's one that is not blocked with Robots NoIndex meta tag, JavaScript redirect, blocked with robots.txt or a NoFollow tag. If you in the business of SEO and still involved with begging for links, article submissions or other high labor, low impact tactics, then you'll want to make sure the links you actually do get are good. Here are a few things to check for: [Link]
TopRank Featured in Star Tribune
While I was at the Search Engine Strategies conference in New York, the Minneapolis Star Tribune published a profile of our companies, TopRank Online Marketing and Misukanis Odden Public Relations. The story, "Learning how to climb the web" was written by the very talented Jenna Ross. Like the coverage we received in The Economist, "Dancing with Google's Spiders" treatment of TopRank was very [Link]
Web Developers: Help Me Help You
A client's site is being completely overhauled by a new web dev agency from scratch because the existing agency has locked down the CMS as proprietary. These are questions put to the new agency web dev team: 1. "Can we manually or dynamically populate the title tags so they're not all the same?" No 2. "If we map the old urls to the new urls with 301 redirects can you implement on the server [Link]
Social Bookmarking Strategies at SES New York
Last week I was a speaker at SES New York on a panel called "Bookmarking Strategies". I was tasked fairly specifically, to talk about the very basics of social bookmarking. On the panel with me were Todd Malicoat, Michael Gray and Neil Patel. Alex Bennert was moderator. It was a particularly niche topic for an entire session, but I was glad and appreciative that Danny Sullivan asked me to do a [Link]
More Digg Lameness
So, apparently Digg unbanned certain domains from having stories submitted but feedback I've been getting and direct observations show that any stories submitted from these allegedly non-banned sites are quickly "buried". Connected Internet shows how the "Digg mafia" buried a story within minutes from their site. Pronet Advertising found evidence of a Digg "bury brigade". It's all childish [Link]
Digg Un-bans Online Marketing Blog
Today I noticed on a trackback link from Pronet Advertising that Digg has decided to un-ban a number of domain names. Neil Patel's name is listed as the author of the blog post and he lists Online Marketing Blog at the top. I appreciate the heads up. I suspect there are people wondering what the owners of the sites that are not on Digg have to say about this. Here's my reply: Sigh. We [Link]
SEO Tools & Tactics
Larry Chase has published Web Digest for Marketers for a very, very long time. What amazes me is that he still finds great online marketing resources to share. His latest newsletter shares 12 Insider SEO Tools & Tactics. HitTail - This tool reveals in real time the most promising yet least utilized keywords that drive traffic to your site organically. Link Hub Finder Tool - This tool will help [Link]
Search Marketing Seminar Minneapolis Minnesota
Extra, Extra, Read All About It! High Rankings Search Engine Marketing seminar is coming to Minneapolis March 15 & 16. More info here Jill Whalen is a pioneer in the SEO world and I am very honored that she has asked me to join her and the excellent group of SEO and PPC experts she’s gathered to do this seminar. My session is called, “UnGoogle Your Search Marketing - Alternative ways to [Link]
Online Marketing Blog Gets Hit with DOS
It has been an interesting Monday to say the least. Our main company blog, toprankblog.com has been hit with a Denial of Service attack or something similar. I guess we found out how good or not so good the tech support was at our host. I should say our "old" host. After 5 hours offline and no action (the led to a resolution) I decided to move hosting of toprankblog.com to a new hosting company. [Link]
Dave Pasternack SEO Predictions in 2005
Singing the "SEO is dead" song is nothing new for Dave Pasternack, despite all the recent rounds of impotent cliches. I came across the article linked above over at SEO Today from Oct 11, 2005 where he talks about Yahoo Search Subscriptions and proclaims the following pearls: "Yahoo!’s new Search Subscriptions, now in beta, means two things for SEO. The first thing it means is that organic [Link]
TopRank Weekly Roundup
Here is a list of the week's blog posts over at Online Marketing Blog focusing on SEO, blogging and business of search marketing. SEMPO Board of Directors Nominees - Lee Search Marketing Blogs Update 012607 - Friday Search News 012507 - Content vs Links - The Lowdown on Web Designers and SEO - Recommendations for Collaboration Software Blogging in Different Languages Yahoo Adds [Link]
The Cons of Changing URLs
Here is a question about changing URLs that I recently received that I thought would be of use to others considering a similar situation: "We are considering changing our policy regarding URLs for sites. Right now each one has its own URL, i.e., domainname.com. We are considering changing them to: www.ourbrandname.com/olddomainname/. There are strong business reasons to do so. Are there [Link]
What's the Word on Page Rank?
A public relations associate recently shared the persistent question of a client that I thought I would provide an answer to here. Q: XYZ person and ABC company keeps talking about Page Rank. I have told him that we do not look at Page Rank in that way. Do you have a good explanation of why Page Rank is not worth obsessing over? A: The data that supplies Google toolbar PageRank scores (the [Link]
Vote for SEO Blog
KBCafe is running their annual blog awards with quite a few categories to choose from ranging from best Web 2.0 blog to best basketball blog. Category #11 is for SEO Blog and Online Marketing Blog has been included in the running. I hope you like the work we do and vote for us! [Link]
OMB Search Marketing Roundup 010507
This week's roundup of blog posts over at Online Marketing Blog starts a whole new year for search marketing. 2007 Happy New Year! Video Interview on Transparency and Social Media Favorite SEO Blogs Will Blogsmith be the next big blogging platform? Must Read Search Marketing Blogs Reader Poll: Top Reasons to Let a Client Go Elements of Successful Client Relationships Search Marketing [Link]
Best SEO Blog of 2006 Award
Search Engine Journal has announced the winner of the 2006 Best SEO Blog voting and the winner is SEOmoz. I would have to agree. I have mentioned over at Online Marketing Blog that I think SEOmoz is the best SEO blog on the planet. Apparently, quite a few people agree. Congratulations Rand!!! Tags: seo blogs, seomoz [Link]
OMB Search Marketing Roundup 123006
Here is a roundup of posts from Online Marketing Blog this week: Blogs Rock for SEO, SMO and PR Lowdown on Spamming Social Media Will Google Squash Digg? Happy Birthday Online Marketing Blog! Dan Thies Calls it Quits ReviewMe Owner Sells Performancing Assets to PayPerPost Top TopRank Blog Posts for 2006 SEO Strategy: Zone or Man to Man? Playstation 3 Baby! Next week starts a whole new [Link]
Vote for Search Blog Awards
Search Engine Journal is running the 2006 version of their search blog awards with numerous categories and a super list of blogs. Everything from SEO, to SEM and affiliate marketing is represented. There's even a write in for favorite search marketing podcast. TopRank has a spot in the Social Media Optimization category, so please round up some holiday generosity and cast a "five" vote for [Link]
Search Marketing Interviews
Over at Online Marketing Blog we've posted two new "Spotlight on Search" interviews. The first is with John Slade, Senior Director of Yahoo Global Product Management at Yahoo!. John answers questions focused on the new Yahoo Search Advertising platform also known as "Panama". The second interview is with SEO and Online Reputation Management expert, Andy Beal of Marketing Pilgrim. Andy has [Link]
Neil Patel
Check out this Neil Patel photo from SES Chicago. Looks like a bit of role playing fun was being had - or more likely just a link bait contest. [Link]
Digital Asset Optimization Campaign Management Tips
Optimizing web pages alone, is simply not enough in competitive categories. Increasing numbers of companies and SEO consulting companies have realized this and are adopting more formal holistic content optimization strategies. Digital Asset Optimization is a SEO Point of View that TopRank started developing in early 2007. Managing a textbook search engine optimization program for a complex [Link]
2009 Search Marketing Guide from Marketing Sherpa
For BtoB or BtoC companies that want to make smart decisions about their search marketing strategy based on research and case studies, then buy Marketing Sherpa's 2009 Search Marketing Guide.I downloaded the Executive Summary and it's pretty good. I'd say if you're a client side web marketer or working for an agency and you're asking yourself any of the following questions, this year's SEM Guide [Link]
SEO Minneapolis
When you search on Google for phrases like "SEO Minneapolis" there are approximately 373,000 search results. That's pretty amazing considering there are so few search engine optimization blogs being published in the Twin Cities. A search for "SEO Minneapolis" on Google Blog search returns over 4,000 results but most of them are scraped content from a much smaller number of actual blogs about SEO [Link]
Link Building Tips - Blast From the Past
Here's an article on link building that originally ran over 3 years ago. It's amazing how much has changed since then. Enjoy: Link Building Here are tips for effective link building: Reasons to link: a) To drive traffic directly to your site b) For search engine rankings A) Linking to drive traffic to your site Location Location Location Identify high traffic sites that would be visited by [Link]
New RSS Feed URL
This SEO blog is retired. Be sure to subscribe to the new feed at: http://feeds.feedburner.com/onlinemarketingseoblog For daily updates on search marketing industry events, interviews, tips, tactics and the most comprehensive list of SEO blogs on the web, be sure to visit Online Marketing Blog! Need SEO in Minneapolis? Contact TopRank at 1-877-872-6628. [Link]
Checking for Clean Links
What's a "clean crawlable link"? It's one that is not blocked with Robots NoIndex meta tag, JavaScript redirect, blocked with robots.txt or a NoFollow tag. If you in the business of SEO and still involved with begging for links, article submissions or other high labor, low impact tactics, then you'll want to make sure the links you actually do get are good. Here are a few things to check for: [Link]
TopRank Featured in Star Tribune
While I was at the Search Engine Strategies conference in New York, the Minneapolis Star Tribune published a profile of our companies, TopRank Online Marketing and Misukanis Odden Public Relations. The story, "Learning how to climb the web" was written by the very talented Jenna Ross. Like the coverage we received in The Economist, "Dancing with Google's Spiders" treatment of TopRank was very [Link]
Web Developers: Help Me Help You
A client's site is being completely overhauled by a new web dev agency from scratch because the existing agency has locked down the CMS as proprietary. These are questions put to the new agency web dev team: 1. "Can we manually or dynamically populate the title tags so they're not all the same?" No 2. "If we map the old urls to the new urls with 301 redirects can you implement on the server [Link]
Social Bookmarking Strategies at SES New York
Last week I was a speaker at SES New York on a panel called "Bookmarking Strategies". I was tasked fairly specifically, to talk about the very basics of social bookmarking. On the panel with me were Todd Malicoat, Michael Gray and Neil Patel. Alex Bennert was moderator. It was a particularly niche topic for an entire session, but I was glad and appreciative that Danny Sullivan asked me to do a [Link]
More Digg Lameness
So, apparently Digg unbanned certain domains from having stories submitted but feedback I've been getting and direct observations show that any stories submitted from these allegedly non-banned sites are quickly "buried". Connected Internet shows how the "Digg mafia" buried a story within minutes from their site. Pronet Advertising found evidence of a Digg "bury brigade". It's all childish [Link]
Digg Un-bans Online Marketing Blog
Today I noticed on a trackback link from Pronet Advertising that Digg has decided to un-ban a number of domain names. Neil Patel's name is listed as the author of the blog post and he lists Online Marketing Blog at the top. I appreciate the heads up. I suspect there are people wondering what the owners of the sites that are not on Digg have to say about this. Here's my reply: Sigh. We [Link]
SEO Tools & Tactics
Larry Chase has published Web Digest for Marketers for a very, very long time. What amazes me is that he still finds great online marketing resources to share. His latest newsletter shares 12 Insider SEO Tools & Tactics. HitTail - This tool reveals in real time the most promising yet least utilized keywords that drive traffic to your site organically. Link Hub Finder Tool - This tool will help [Link]
Search Marketing Seminar Minneapolis Minnesota
Extra, Extra, Read All About It! High Rankings Search Engine Marketing seminar is coming to Minneapolis March 15 & 16. More info here Jill Whalen is a pioneer in the SEO world and I am very honored that she has asked me to join her and the excellent group of SEO and PPC experts she’s gathered to do this seminar. My session is called, “UnGoogle Your Search Marketing - Alternative ways to [Link]
Online Marketing Blog Gets Hit with DOS
It has been an interesting Monday to say the least. Our main company blog, toprankblog.com has been hit with a Denial of Service attack or something similar. I guess we found out how good or not so good the tech support was at our host. I should say our "old" host. After 5 hours offline and no action (the led to a resolution) I decided to move hosting of toprankblog.com to a new hosting company. [Link]
Dave Pasternack SEO Predictions in 2005
Singing the "SEO is dead" song is nothing new for Dave Pasternack, despite all the recent rounds of impotent cliches. I came across the article linked above over at SEO Today from Oct 11, 2005 where he talks about Yahoo Search Subscriptions and proclaims the following pearls: "Yahoo!’s new Search Subscriptions, now in beta, means two things for SEO. The first thing it means is that organic [Link]
TopRank Weekly Roundup
Here is a list of the week's blog posts over at Online Marketing Blog focusing on SEO, blogging and business of search marketing. SEMPO Board of Directors Nominees - Lee Search Marketing Blogs Update 012607 - Friday Search News 012507 - Content vs Links - The Lowdown on Web Designers and SEO - Recommendations for Collaboration Software Blogging in Different Languages Yahoo Adds [Link]
The Cons of Changing URLs
Here is a question about changing URLs that I recently received that I thought would be of use to others considering a similar situation: "We are considering changing our policy regarding URLs for sites. Right now each one has its own URL, i.e., domainname.com. We are considering changing them to: www.ourbrandname.com/olddomainname/. There are strong business reasons to do so. Are there [Link]
What's the Word on Page Rank?
A public relations associate recently shared the persistent question of a client that I thought I would provide an answer to here. Q: XYZ person and ABC company keeps talking about Page Rank. I have told him that we do not look at Page Rank in that way. Do you have a good explanation of why Page Rank is not worth obsessing over? A: The data that supplies Google toolbar PageRank scores (the [Link]
Vote for SEO Blog
KBCafe is running their annual blog awards with quite a few categories to choose from ranging from best Web 2.0 blog to best basketball blog. Category #11 is for SEO Blog and Online Marketing Blog has been included in the running. I hope you like the work we do and vote for us! [Link]
OMB Search Marketing Roundup 010507
This week's roundup of blog posts over at Online Marketing Blog starts a whole new year for search marketing. 2007 Happy New Year! Video Interview on Transparency and Social Media Favorite SEO Blogs Will Blogsmith be the next big blogging platform? Must Read Search Marketing Blogs Reader Poll: Top Reasons to Let a Client Go Elements of Successful Client Relationships Search Marketing [Link]
Best SEO Blog of 2006 Award
Search Engine Journal has announced the winner of the 2006 Best SEO Blog voting and the winner is SEOmoz. I would have to agree. I have mentioned over at Online Marketing Blog that I think SEOmoz is the best SEO blog on the planet. Apparently, quite a few people agree. Congratulations Rand!!! Tags: seo blogs, seomoz [Link]
OMB Search Marketing Roundup 123006
Here is a roundup of posts from Online Marketing Blog this week: Blogs Rock for SEO, SMO and PR Lowdown on Spamming Social Media Will Google Squash Digg? Happy Birthday Online Marketing Blog! Dan Thies Calls it Quits ReviewMe Owner Sells Performancing Assets to PayPerPost Top TopRank Blog Posts for 2006 SEO Strategy: Zone or Man to Man? Playstation 3 Baby! Next week starts a whole new [Link]
Vote for Search Blog Awards
Search Engine Journal is running the 2006 version of their search blog awards with numerous categories and a super list of blogs. Everything from SEO, to SEM and affiliate marketing is represented. There's even a write in for favorite search marketing podcast. TopRank has a spot in the Social Media Optimization category, so please round up some holiday generosity and cast a "five" vote for [Link]
Search Marketing Interviews
Over at Online Marketing Blog we've posted two new "Spotlight on Search" interviews. The first is with John Slade, Senior Director of Yahoo Global Product Management at Yahoo!. John answers questions focused on the new Yahoo Search Advertising platform also known as "Panama". The second interview is with SEO and Online Reputation Management expert, Andy Beal of Marketing Pilgrim. Andy has [Link]
Neil Patel
Check out this Neil Patel photo from SES Chicago. Looks like a bit of role playing fun was being had - or more likely just a link bait contest. [Link]
SEO Videos
At Search Engine Strategies in Chicago I was able to do several video interviews with some of the top people in the industry for search engine research, SEO, blog marketing, social medial optimization and paid search marketing. Joshua Stylman and Peter Hershberg - Reprise Media Gord Hotchkiss - Enquiro Stephan Spencer - Netconcepts Neil Patel and Cameron Olthius - ACSSEO Overall, SES Chicago [Link]
Google Friends Fall 2006
Google has issued the latest Google Friends newsletter including: Google Maps click to call, Google checkout, mobile Gmail, Orkut and an updated Google Page Creator. Here's the full text of the email: Click-to-call on Google Maps Google Maps isn't just for searching local businesses anymore; now you can "click to call" the business listings on Google Maps directly for free, anywhere in the [Link]
Quicly Find Rankings with URL.com
Much like jux2, URL.com aggregates rankings from Google, Yahoo and MSN. However, with URL.com, it shows you where each page ranks in each search engine. So if you want to see how 'package testing' is ranking for a clint, one search on URL.com will show you the positions in Google, Yahoo and MSN. It's quite slick. Checkout the screenshot: [Link]
Public Speakorama on SEO
I thought the rest of this year was going to be smooth sailing as far as public speaking. Boy was I wrong! Last week I did two presentation for the VISI Data Center 2.0 event in St. Paul. The topic was, "The Truth About Search Engine Optimization" and it went VERY well. Sans the technical glitch with at the beginning that is. I had about 20 companies request a follow up conversation about [Link]
5 Website Traffic Alternatives to Search Engines
Search this, search that. All you hear about is search engines in the web marketing publications, forums and events. New owners of web sites are often told, "You're going to have to wait a year before you can rank in Google. There's a sandbox you know. You're stuck using pay per click until your organic rankings pick up." BALONEY Before I get on too much of a hypocritical rant, I must admit [Link]
Interesting Ask.com Queries
Gary Price has shared some interesting image type queries for Ask.com: watercolors of flowers Minnesota Twins logos Diagram of car You'll see images first, then some ads and then regular search results below that. To the right are "Narrow Your Search" options, which look like clusters. So what's the big deal? Ask.com discerns from your query that you are looking for an image even though your [Link]
SEO Dies a Slow Death
I've seen others' predictions that with the direction search engines are taking, search engine optimzation is going to become obsolete in 5 or more years. That's not too risky of a prediction, since 5 years is literally the half-life of the entire search engine optimization industry. Five years is a lifetime in internet time. Do I think SEO will die a slow death? I think a slowdown in the [Link]
Search Engine Strategies San Jose
There was lots of great coverage of the Search Engine Strategies conference in San Jose this week. Here are some sites to check out: Search Engine Roundtable Online Marketing Blog WebProNews Search Engine Journal Matt Cutts Search Engine Watch Blog The next SES conference in the U.S. is in Chicago this December. [Link]
Search Marketing Benchmark Guide 2005-2006
Marketing Sherpa has just released a new version of the Search Marketing Benchmark Guide. This report is 100% newly researched including all new self-reported data from 3,271 marketers. Over 210 charts and tables are included plus 7 color eye-tracking heatmaps. There's a tremendous amount of useful data so you can compare your campaigns to the "norm" based on: Cost per clickAverage click rate [Link]